DealerRater® Unveils Enhancement to Certified Dealer Program Enabling Further Integration of Dealer Reviews with Dealers’ Facebook Fan Pages

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DealerRater launches a new product feature of its Certified Dealer Program that will enable car dealers to further showcase online reviews on Facebook fan pages and promote positive customer reviews directly on the news feeds of Facebook fans.

DealerRater®, the nation's premier car dealer review website, announced today an enhanced feature of its Certified Dealer Program that will enable dealers to better integrate and leverage online reviews on Facebook. Supplementing an already existing program feature that enables a dealer’s reviews to automatically feed to a custom tab on its Facebook fan page, this new update provides dealers with the ability to post review snip-its directly to their Facebook fan page wall. As a result, a dealer’s reviews will automatically appear on the news feeds of all its Facebook fans on a real-time basis.

“We are excited to introduce this enhanced Facebook feature as it will provide our dealer partners with another powerful tool to showcase positive reviews and promote quality customer service,” said Chip Grueter, president of DealerRater. “We are committed to giving our Certified Dealers the most innovative tools to build, manage and leverage their online reputation, and this latest feature update attests to that commitment.”

With this latest enhancement, a dealership’s Facebook fans can either click on a dedicated Facebook tab to see a listing of that dealer’s most current 10 reviews or view that dealer’s customer reviews directly from the dealership’s Facebook fan page wall. Additionally, as part of this new DealerRater Facebook tool, Certified Dealers will gain ultimate control over the number of reviews that are posted automatically to their Facebook fan page wall per day and can also select the specific reviews that will be posted.

More than 3,900 dealers across the U.S. and Canada are enrolled in DealerRater’s Certification Program. As an online reputation management tool for car dealers, the Certified Dealer Program is designed to help car dealerships reach DealerRater community members while demonstrating an utmost commitment to quality customer service.

About DealerRater
DealerRater was founded in 2002 as the first car dealer review website worldwide. With more than 400,000 people joining the DealerRater user community each month, DealerRater is fast becoming the world’s #1 online resource for anyone seeking third-party information on automobile dealerships. DealerRater features more than 49,000 U.S. and International car dealers, 400,000 user reviews and over 1,000,000 classified ads. DealerRater attracts more than 5 million consumers every year who visit the site to search for car dealerships, read current reviews, write their own descriptive reviews, and find car deals – all for free. Car dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience. In addition, DealerRater offers qualified car dealers a Certified Dealer Program as a reputation management tool to help them grow their online presence and achieve higher SEO rankings across the Web. Today, over 3,900 dealers are members of DealerRater’s Certification Program. For more information, visit http://www.DealerRater.com or call 800-266-9455.

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Amy Rosenfield
DealerRater
(800) 266-9455
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