Yottaa Selected To Present On Topic of Site Speed At HostingCon 2011

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Session will make the case for faster websites and why Web hoster’s are key to helping businesses succeed with better site speed.

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Yottaa, ( http://www.yottaa.com ) announced today that recognized Web Hosting veteran William Toll, VP, Marketing of Yottaa, will be presenting a session titled “Every Millisecond Counts! Faster Websites Matter – Help Your Company and Your Clients get Better ROI from their Websites” at HostingCon 2011. HostingCon 2011 is being held from August 8-10, 2011 in San Diego, California.

Who: William Toll, Yottaa
What: Every Millisecond Counts! Faster Websites Matter – Help Your company and Your Clients get Better ROI from their Websites
When: Wednesday August 10th 2:00 PM
Where: San Diego Convention Center, San Diego, California

The presentation will cover how site speed and page loading times affect more than just the website visitor’s subjective experience. A slow website has an adverse effect on business metrics such as revenue and visitor conversions, as well as user satisfaction. Slow websites also contribute to poor website metrics such as total pages viewed, bounce rates and search engine rankings.

William will also review the role hosting providers must play in providing customers with access to emerging Web performance services. Such services allow companies to assess their website speed and to improve on the performance of the hosted sites. Hosting companies will learn how to grow revenue while reducing operational costs and churn: by partnering with Yottaa to offer Web performance services.

About William Toll

William Toll, VP, Marketing at Yottaa, Inc., has held Marketing and Product Management positions in the Web hosting, Internet infrastructure and Cloud Computing industries since the late 1990s. He is currently leading Yottaa’s efforts to help every business and website succeed on the Web with faster Websites. Most recently William was at the leading managed hosting and cloud services provider, NaviSite, where he marketed: cloud services, managed hosting, SaaS applications and shared and dedicated hosting for SMBs and the channel. In past positions at companies such as Affinity Internet, Intermedia.NET, and NTT/VERIO, William was the driving force in launching SMB focused services including: shared hosting services, Microsoft Exchange and hosting add-on services such as e-commerce and security services, and professional services such as online marketing and web design.

About Yottaa

Yottaa, Inc., The Web Performance Company, enables its customers to assess, benchmark, monitor and optimize their websites and Web applications for a better user experience and improved ROI. Yottaa’s all-in-one cloud-based service includes Yottaa Optimizer™, which automates Web page speed optimization tasks and doubles a website’s speed with a few mouse clicks, and Yottaa Insight™, a website performance monitoring and assessment service that instantly provides visibility into the performance of a website. Based in Cambridge, MA, Yottaa's investors include General Catalyst Partners. For more information visit http://www.yottaa.com and follow us on Twitter at http://twitter.com/yottaa


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