New York, NY (PRWEB) August 04, 2011
The focus of this year’s CFO Rising West Conference & Exhibition will be on the changing role of the CFO. Today’s CFOs have assumed more complex and diverse responsibilities than ever before. The conference looks at the top ten strategic challenges they face, with sessions offering the insights and practical advice needed to help finance executives play a more influential role in their organizations. This is a must-attend event for all senior finance executives, held October 16 -19, 2011 at the Hilton Bayfront in San Diego.
CFO Magazine’s CFO Rising West brings together more than a dozen distinguished speakers and hundreds of senior finance executives for the purpose of discussing what it means to be a strategic CFO today. Through keynote addresses, panel discussions, an intense boot camp, and networking events, delegates will have ample opportunities to connect with their peers as well as with leading practitioners, academics, and thought leaders who are shaping the face of the finance with innovative thinking. They will learn what it takes to succeed in today’s economic world, what new skill sets are needed, and how they solve their most vexing problems.
“The role of the CFO today has expanded substantially,” said Julia Homer, EVP and Chief Content Officer of CFO Publishing. “Senior finance executives need to encompass both the operational and strategic challenges facing their companies. Throughout the three days of this conference, we will tackle this timely subject; sharing theories and practices that delegates can immediately put to use.”
Keynote speakers include Peter Guber, Chairman & CEO, Mandalay Entertainment Group; Co-Owner, Golden State Warriors; Oscar-winning Movie Producer; UCLA Professor, Zanni Mitton-Beddoes, Economics Editor, The Economist and David Denton, EVP & CFO, CVS Caremark. For a complete list of speakers, agenda, and registration DETAILS for The 6th Annual CFO Rising West Conference & Expo, go to http://www.cforisingwest.com. Attendees can earn up to 31 CPE credits.
About CFO Publishing: CFO Publishing LLC is the leading business-to-business media brand focused on the information needs of senior finance executives. The business consists of CFO magazine, CFO.com, CFO Research Services, and CFO Conferences. CFO’s award-winning editorial content and loyal, influential audience make it a valued resource for its readers as well as an effective marketing partner for a wide range of blue-chip companies. CFO has long-standing relationships with more than a half million financial executives.