Spirit Journal, Inc. Announces "Rum For All" Program

Spirit Journal, Inc. creates an exciting national outreach program directed at media, trade and consumers that will promote Rum as one of the world's elite spirits.

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Quote startRum is so much more than tropical drinks with umbrella decorations.Quote end

New York, NY (PRWEB) August 04, 2011

For years there have been predictions that Rum will be the next big “thing” in beverage alcohol. In the meantime, whiskey, gin and tequila have evolved into the spirits du jour while Rum has remained a bridesmaid, sometimes even being maligned as a second-rate distilled spirit.

“Enough,” say spirits wizards/journalists F. Paul Pacult (F. Paul Pacult’s Spirit Journal; Ultimate Beverage Challenge LLC; Beverage Alcohol Resource LLC) and Sean Ludford (BevX.com). “It’s time that Rum is appreciated for the versatile world-class spirit that it is. Rum For All is the innovative membership program that will help accomplish that goal in the United States and beyond.”

Created and directed by Spirit Journal, Inc. and underwritten by supporting members from the Rum industry, Rum For All is:

  • an informative, unbiased website that focuses on all things Rum, from serious discussions about production techniques to distiller interviews to rum country travel tips to fun information about making the best rum cocktails.
  • large event seminars that position Rum as an iconic, elite distillate of distinction that runs in the same league as Scotch whisky, Bourbon, Cognac and Tequila.
  • intimate dinners, guided by F. Paul Pacult and Sean Ludford, for media and trade in selected markets that display Rum’s peerless versatility and world-class charm through direct experience.
  • vigorous participation in social media outlets to discuss and promote the cause of Rum directly to consumers, media and trade.

Says Rum For All co-director Sean Ludford, ”We have had enough of hearing that Rum is next. Here and now we are declaring that Rum is NOW and we will shout this message via every possible media outlet and in our numerous engagements with both trade and media. There is no other spirit that betters Rum’s versatility and pedigree. Paul’s and my independence and individual track records are our credibility and what will give Rum For All its authenticity.”

Continues F. Paul Pacult, “Rum is so much more than tropical drinks with umbrella decorations. Top-notch Rums are sources of immense sensory pleasure that display regional aspects and centuries of production skill. Rum For All’s core mission is to elevate the understanding and the public profile of Rum by making the case that Rum is, in fact, The Supreme Global Adult Beverage.”

Becoming a Rum For All member is easy and affordable for all Rum producers. For more information on Rum For All, please call 845-895-1922.

http://www.rumforall.com

About Spirit Journal, Inc. Headed by F. Paul Pacult and Sue Woodley, Spirit Journal, Inc. has been a leading publisher, events producer and consulting firm since 1991. For more information, please visit http:http://www.spiritjournal.com or call 845-895-8910.

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Contact

  • Sue Woodley
    woodley@spiritjournal.com
    845-895-8910
    Email