FrightCatalog.com: The Epicenter of Ghastly Goods Goes Global

Share Article

FrightCatalog.com is one example of a growing number of Retailers who recognize the financial opportunities available through online international expansion. This reason, amongst others, led FrightCatalog.com to partner with Bongo International in order to streamline their international expansion plans.

Halloween has become increasingly popular in countries outside of the United States and shipping internationally helps those customers find the quality products they need.

Expanding e-commerce operations into international markets presents challenges on multiple levels for domestic online retailers. Retailers willing to meet these challenges are being rewarded with continued increasing revenues. FrightCatalog.com is one example of a growing number of Retailers who recognize the financial opportunities available through online international expansion. In 2011 alone, there is an estimated $7 billion dollars in online sales going overseas, and that number is predicted to continue rising. This impressive rate of growth is attracting domestic merchants to a revenue stream that previously was not easily accessed. This reason, amongst others, led FrightCatalog.com to partner with Bongo International in order to streamline their international expansion plans.

“We expanded into the international market to meet customer demand. Halloween has become increasingly popular in countries outside of the United States and shipping internationally helps those customers find the quality products they need.”, says Shawn Desroches of FrightCatalog.com.    FrightCatalog.com selected Bongo International as their e-commerce specialist for various reasons. Bongo recently launched an API solution aptly named, Bongo Connect. This solution serves as an example of just how well Bongo understands the challenges involved in international e-commerce. Bongo Connect is a seamless API driven solution that provides landed cost calculation including discounted shipping rates, duties, and taxes. Bongo also handles the logistics challenges for FrightCatalog.com. Each order is submitted into FrightCatalog.com’s order management system as a domestic order. The goods are shipped to Bongo’s International Distribution Center and then processed for the international leg of its journey. This process removes any hesitation that FrightCatalog.com had in expanding overseas.

Prior to solutions like Connect, selling abroad was anything but simple. International e-commerce presents challenges that few retailers have the time necessary to effectively overcome. Bongo’s process removes that burden from online retailers’ workload, and replaces it with an outstanding value requiring no additional cost, and minimal effort from Retailers. Mr. Desroches of FrightCatalog.com goes on to say, “Bongo's services help our customers get international shipping quotes directly from our website. Keeping the checkout process as simple as possible is our goal and Bongo's API has helped us achieve that goal.” Connect is a flexible solution that retailers can tailor to fit their specific needs. Additional benefits, beyond those mentioned above include; decreased transit times, aggressive air discounts, repackaging, currency conversion, unified tracking, as well as multi- lingual customer service.

Luke Steinkopf, a Connect Specialist with Bongo International, recounts determining which solution would work best for the needs of FrightCatalog.com; "It was important for FrightCatalog.com to maintain control of the customer experience. We determined Bongo Connect would be best because the customer would stay on their site while still being able to see shipping rates and duties/taxes." Bongo Connect is 100% behind the scenes providing consumers with a consistent experience for domestic and international customers alike. The customer remains on the merchant site at all times during the visit, and this includes the completion of the transaction. This provides the retailer with the necessary information for successful re-marketing efforts. Additionally, Bongo Connect enables online stores to have a localized URL address per country upon their request. For example, http://www.FrightCatalog.au.

Lastly, FrightCatalog.com’s operations flow remains unchanged as they ship the goods to Bongo’s Distribution Center located in the United States. This is managed in the same fashion as domestic orders. A Unified Tracking Number is applied in reference to the initial order number as the products are re-verified on arrival at Bongo’s Distribution Center. Bongo becomes the Exporter of Record, and handles all paperwork processing, and maintenance of thereafter. The goods arrive at the international destination with a transit time averaging 3 days. Bongo International provides a comprehensive international expansion solution that tips the scales in favor of domestic e-Retailers.

About FrightCatalog.com
Since 2000, FrightCatalog.com has been the epicenter of ghastly goods. As one of the fastest growing online retailers of Halloween products, we deliver high quality, competitively priced products to our customers. If you revel in the darker side of life, or hope to score an affordable Halloween costume, check out the morbid lineup we have for 2011 at http://www.frightcatalog.com/

About Bongo
Bongo International, LLC was founded in 2007 to overcome the challenges associated with International Cross Border Ecommerce transactions by both Consumers and Businesses. Today Bongo services over 80,000 customers globally with a team spanning 3 continents. Bongo helps its merchant partners transact international orders through a series of services that provide the merchant with fraud guarantees [Bongo Checkout], multi-currency payment options, language translation, and international fulfillment. Bongo owns and operates 100% of their services enabling them to be the most flexible international solution in the marketplace. For more information, please visit http://www.BongoUS.com, or contact our Sales Team at Sales(at)BongoUS(dot)com

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jennean Morrison
Bongo International
(203) 683-4894
Email >
Visit website

Media