West Palm Beach, Florida (PRWEB) August 18, 2011
Custom Earth Promos (CEP), the popular Florida based company which streamlines distribution of Eco friendly promotional products, particularly reusable bags, direct to businesses across the USA, has made significant improvements to their website, http://www.customearthpromos.com. They are also proud to announce their new specialized website, CustomGroceryBags.com, focused solely on customizing reusable bags for promotional use, making online order fulfillment and customization much easier and faster.
CEP has also launched a new online resource, ReusableBusiness.com, geared toward Eco-minded causes and keeping track of responsible decisions businesses make every day towards a sustainable future. They maintain news, stories and events for people to follow and get involved with.
When asked about the recent changes at CEP, co-founder Cory Epstein said, “This is a really big deal for us, we have been listening to client feedback and seeing what else is out there in the way of options for Eco friendly promo products and we think we have found a better way to serve businesses through our new user interface… it just gives our site visitors an easier way to customize every aspect of their products, it’s a big improvement.”
Specializing for Better Service and Experience
The new navigation and streamlined ordering options has resulted in the experience being much improved on the main site CustomEarthPromos.com which includes items such as seeded paper business cards, water bottles, pens, and lanyards, every item needed for a memorable trade show or event. Due to the ever-growing high demand of reusable bags, CEP is introducing a site tailored specifically for those products at CustomGroceryBags.com, complete with all customizations needed and delivered fast. Speaking with Cory Epstein, “Again, for us it came down to a matter of service and user experience, we have had a such a strong demand for the reusable custom shopping bags it just made sense for us to effectively create a division in our company and create a specialized site and service just for that market segment.”
The new site for custom grocery bags is quite streamlined and offers a nifty do-it-yourself set-up process where you can choose from many different reusable bag styles, materials (recycled Rpet, non-woven, biodegradable such as jute and organic cotton) and color schemes with the click of a mouse. From a marketing standpoint this move also makes sense for CEP which is a firm believer in the power of the “niche” in the online world. “Specializing in a specific segment of the Eco product mix was a no-brainer for us, especially when we are talking about reusable bags, which is clearly at the top of the list of steps people are taking to be more Eco responsible and show that conviction to their customers.” As Cory points out, I think all of us are seeing more and more of these branded recycled shopping bags appearing at many local stores, beyond just places like Whole Foods anymore.
Eco News and More
Being in the Eco-products market is not just about selling products, it’s a movement and one that is gaining momentum. With the news of climate change in the spotlight almost daily and the effect it has on lives and the future of our planet people want more information too. As mentioned, CEP is also launching a news blog website that will provide the latest green news, follow responsible businesses nationwide and offer tips on how you can make a difference in your everyday activities.
For CEP this entire journey has been a labor of love and was formed with the idea of making a difference. Epstein noted “When we started this venture it wasn’t just about the business side of things, we really wanted to do something that was a win-win for us and the planet, we want to make a difference in the movement and in our small way we are doing that now… we also feel that targeting businesses instead of individuals we are getting the message out faster.” If you are looking for tips to save the planet and get the latest news on what’s happening make sure to check out their news and information site at ReusableBusiness.com.
Contact Custom Earth Promos
Custom Earth Promos
1551 North Flagler Drive, Suite 1218
West Palm Beach, FL 33401
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