Air Feathers Eco-Chic Boutique Grand Opening on Fashion's Night Out Benefits The Reeve Foundation

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Air Feathers Boutique opens on Fashion's Night Out with a special event to benefit The Reeve Foundation. The first of it's kind ever "Feather Bar" will have cruelty free, no-kill Fairie Feather Extensions for sale as well as other products with 50% of the proceeds that night going to The Reeve Foundation

Brianna in Chocolate Custom Fairie Feathers

"I believe after starting as a small company in April that went national by August of this year, that anything is possible," says McCready, "we are a group of artists, hairdressers and creatives that have actually had an overnight sucess."

Air Feathers Eco-Chic Boutique and Feather Bar will host an open house/grand opening on Fashion's Night Out, September 8th in Escondido CA.

The creative arts district in downtown Escondido celebrates artists and unique retailers, and Air Feathers is a new addition to this growing area.

Special FNO event merchandise and feathers will be on hand to fund raise for The Reeve Foundation. Airie McCready's Air Feather Extensions company will be presenting a check to a representative of The Reeve Foundation on that night for money already raised by the sales of their Fairie Feather Extensions nationwide.

The boutique not only features McCready's signature product,the Fairie Feather, but showcases such products as Vers Audio, Diamonds Are Evil, Hair Royalty Accessories, Mudpuppy by Mike McDowell and Roesche Alpaca Felted Soaps. Air Feathers will also be the first in the United States to have "Miss Be," an amazing line of hand made resin jewelry with feathers and spices encased within from Australia.

Being a "hair extension boutique" as well, McCready's favorite hair product, Eufora, will also be sold there in small sizes. Almost all products carried give back to a charity, the earth, or help support small business and unknown artisans.
The debut of McCready's new product, a completely synthetic, vegan friendly "feather" will also happen on that night. After the run away success of the Fairie Feather, the only hand colored, cruelty free no-kill feather extension on the market, McCready bets that the new synthetic will be even more popular with an eco and cost conscious client.

"I believe after starting as a small company in April that went National by August of this year, that anything is possible," says McCready, "we are a group of artists, hairdressers and creatives that have actually had an overnight success. That just does not happen."

McCready believes that the passion of herself and staff, along with an earnest desire to give back has launched her business this quickly.

"These are a great alternative to the traditional feathers," says Emma England, a military wife and Air Feather's own inventory specialist. "Her colors are amazing and she always tries to do some sort of fundraising or donation with everything she does."

England says she is going to put out the word to the local military community about the grand opening. "So many spinal injuries happen in battle," she says, "that this is a charity I want to support."

McCready hopes that her altruistic attitude will affect other retailers, and wants to set a high standard for her industry.

"The hair and beauty industry does an amazing amount of fundraising," she says, "and though this is not an actual salon I want to keep that good karma going."

Air Feathers is a first-featuring the only "Feather Bar" where the public can come and get feather, synthetic, wool, almost any type of ornament put in their hair, as well as learn to care for their new accessory.

"Shopping here," says Mandy Florez, CEO of Air Feathers," and being in the store is not just buying a product, but promoting a conscious lifestyle, being able to afford it, and having fun while doing it."

Air Feathers Boutique Grand Opening
Fashions Night Out
September 8th 2011, 6 p.m. to 11 p.m.
200 E. Grand Ave,
Escondido, CA 92025

50% of all profits during the event in store and online will benefit The Reeve Foundation.

About Fashion’s Night Out
Fashion’s Night Out (FNO) is an unprecedented global initiative originally created in 2009 to celebrate fashion, restore consumer confidence, and boost the industry’s economy during the recession. On September 8, 2011, in response to overwhelming demand, Fashion’s Night Out will return to New York City and over 100 cities nationwide to highlight fashion and support retail with exciting events that include designer appearances, celebrity guests, fashion shows and musical performances. In the United States, the program is a collaboration between American Vogue, the Council of Fashion Designers of America, NYC & Company, and the City of New York. For more information visit, or join us on Facebook and Twitter (@fnonyc, #FNO


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Airie McCready

Katie Prendergast
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