Ellis has built a strong reputation in the paid-search field to date and brings a wealth of leading-edge experience and accomplishment.
Richardson, Texas (PRWEB) September 02, 2011
Jeff Rudluff, managing partner of Online Performance Marketing, a full-service, interactive marketing agency with a maniacal focus on online performance, today announced the appointment of Shelley Ellis as client performance strategist. In this new, senior role, Ellis will lead the delivery of high-impact online results for OPM clients and the development of an expanded portfolio of innovative, integrated PPC, SEO, mobile, video, local marketing, and social media solutions.
Commenting on the announcement, Rudluff stated, “As a pioneer in the online search and marketing space, we at OPM recognize the value of dedicating a lead team member to identifying, packaging, and executing the most relevant, current, and powerful online solutions for our clients. Ellis has built a strong reputation in the paid-search field to date and brings a wealth of leading-edge experience and accomplishment.”
Ellis is widely known online as “the display-network queen” and is an acknowledged Google-display network guru—with proven expertise in banners, video, mobile, audio, in-game ads, topic and interest targeting, and remarketing. She has been a sought-after speaker for high-profile industry events, such as Pubcon, AdSpace, Glazer/Kennedy’s InfoSummit, and DFWSEM—and has been interviewed on CNN radio, on PPC Rockstars, and by Brad Geddes.
Ellis is currently available to speak locally and nationally on a range of hot topics, including remarketing tactics to turn lost site visitors into customers—and leveraging SEO for paid search, display advertising, and social marketing efforts. She also outlines best practices for banner, mobile, video, social, and local advertising.
Bringing more than 18 years in online sales, training, and marketing as an agency owner and trainer, Ellis has managed multi-million dollar budgets and hundreds of advertising accounts including, Coca-Cola, Hallmark, Kimberly-Clark, Ritz-Carlton, Mary Kay, Avaya, and more. “I am excited to join the Online Performance Marketing team, as they share my passion for measuring and optimizing online marketing strategies. I look forward to working with OPM’s clients to help expand their online results and opportunities, “said Ellis.
About Online Performance Marketing
Based in Dallas, Texas with offices in Austin, Online Performance Marketing, LP is the go-to agency for advertising agencies and businesses seeking comprehensive online marketing and lead generation strategies, including SEO, local search, PPC (pay per click), analytics, landing page optimization, shopping engine feeds, affiliate networks, social media marketing, and other interactive marketing channels. Call OPM to find out how to maximize online sales http://www.onlineperformancemarketing.com/ 877-OPM-2010