Business Centric Services Group (BCSG) to Host Workshop at the Small Business Banking Conference

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What Small Businesses Want from Their Banks – A European View and Case Study

The products created by BCSG respond to the day-to-day challenges faced by small businesses and offer tangible solutions that deliver results and save time and money.

Business Centric Services Group (BCSG)

how banks have used a deep understanding of the needs of SMBs to step beyond banking products and align their proposition with the basic, everyday challenges small businesses face: helping them to survive and succeed

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Business Centric Services Group (BCSG) today announced that they have been invited to deliver a workshop at the 16th Annual Small Business Banking Conference presented by American Banker magazine, on November 6, 2011.

The workshop entitled “What Small Businesses Want From Their Banks – A European View And Case Study.” will explore how various Financial Institutions in Europe generated new lines of fee-based revenue, helped position themselves as innovators in the SMB banking space, and also delivered world-class solutions vital to their clients.

“This international workshop is intended to address how banks have used a deep understanding of the needs of SMBs to step beyond banking products and align their proposition with the basic, everyday challenges small businesses face: helping them to survive and succeed,” said BCSG Managing Director John Davis, formerly Marketing Director of Barclays Business.

The workshop will cover:

  • Basic research findings about what SMBs consider to be their big headaches
  • What banks traditionally do and don’t do
  • What is the alternative – positioning the bank as trusted adviser and going beyond banking
  • What are the areas you can stretch to – how and why you should stretch
  • UK and European case studies
  • Benefits provided to banks:
  • Generating cross-sell opportunities
  • Strengthening existing business client relationships
  • Growing wallet-share
  • And generating non-interest income

When: November 9, 2011, 1:00 – 2:30 p.m.

Where: The Talking Stick Resort in Scottsdale, Arizona

How to Attend: You must be attending the Small Business Banking Conference. To sign up for the conference visit: http://www.americanbanker.com/conferences/sbb/

If you are planning to attend, or would like further information, please contact Philip Payne (philip.payne@bcsg.com) to receive a free pre-workshop packet that includes articles, market data and support material that will help shape discussions at a financial institution about their own small business banking strategy, as well as at the conference.
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Philip Payne

Jayna Makwana
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