North Star has been a proud supporter of the 3CMA organization for the past 6 years. We consistently receive positive feedback from attendees to our session.
Nashville, TN (PRWEB) September 06, 2011
Don McEachern, North Star Destination Strategies CEO, will speak at the upcoming City-County Communications & Marketing Association’s Annual Conference on the topic of Community Branding. The annual conference will be held at the Radisson Austin Hotel in Austin, Texas, September 7-9. The seminar, "Effectively Managing Your Community's Brand" is September 7 at 2:15 pm.
North Star Destination Strategies is an industry leader in the field of community and city branding. The place branding specialists have worked with over 130 communities across the United States including Downtown New Orleans, Louisiana; Dayton, Ohio; and Providence, Rhode Island. To learn more about these projects and many others, view these community branding case studies.
The City-County Communications & Marketing Association or 3CMA was founded in 1988 by a few government professionals who realized that times were changing and governments would need to become more competitive with the private sector. 3CMA founders saw a need to develop members' skills to enable cities and counties to compete to retain and satisfy residents and businesses.
"North Star has been a proud supporter of the 3CMA organization for the past six years. This organization provides unparalleled networking and educational opportunities for local government communicators. The topic 'Effectively Managing your City and County' is a natural fit for this audience and we consistently receive positive feedback from attendees," Don McEachern, CEO, North Star Destination Strategies.
The topic "Effectively Managing Your Brand" explores how each community's story should be captured by your brand. Strategies for ensuring buy-in to your community brand will be discussed. Practical tips will be provided on developing and managing your community’s unique brand and message. For more speaking topics on Community Branding, visit http://www.northstarideas.com/speaker-topics.htm.