England Fans have helped raise £10,000 for Help for Heroes by sporting a St Georges cross Fab Cap

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As the Rugby World Cup 2011 kicks off fans are being encouraged to sport a Fab Cap to support our players and our troops.

Fab Cap founder Barry Whelan pictured with England's Jonny Wilkinson

We usually go to the England matches to sell the caps and take collections for Help for Heroes but as New Zealand is a bit far to travel we are hoping people will order online

Rugby fans supporting England in the opening stages of the World Cup in New Zealand can show their support not only patriotically to their team but also to our soldiers. The Fab Cap is a flat cap designed with a St Georges cross print and sold to support Help for Heroes charity.

The brainchild of Essex Businessman Barry Whelan, The Fab Cap has been a huge fundraising success, attracting support from sporting celebrities and even royalty - Prince Harry and Zara Philips were famously photographed wearing the caps at Twickenham in February this year.

Barry Whelan, founder of The Fab Cap Company said “We launched in June 2010 and have just reached our initial fundraising target of £10,000. It has been great to see our popularity grow within the last year especially amongst the rugby fraternity. We usually go to the England matches to sell the caps and take collections for Help for Heroes but as New Zealand is a bit far for us to travel we are hoping people will order online at http://www.thefabcap.co.uk and wear their Fab Cap while they watch the games in the UK. Our aim is to encourage people to support their national teams and at the same time raise money for our troops serving their country across the world.”

The continuing success of The Fab Cap has led Barry to commence designing versions for the other home nations and Scottish, Welsh and Irish caps are also available online. The Fab Cap, which has the words ‘Support Our Heroes' embroidered on one side, is available priced at just £6.99 from the website

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Barry Whelan

Kate Everett
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