Alexa Internet Launches "Alexa Pro" Services

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Alexa Internet, the leading source of free web traffic information, today announced that it will begin offering "Alexa Pro" subscription services for site

Alexa Internet, the leading source of free web traffic information, today announced that it will begin offering "Alexa Pro" subscription services for site owners.

Alexa Pro services will help small and medium-sized business owners optimize and promote their online businesses. "We want to give site owners the insights and tools they need to be successful on the web," says Dave Sherfesee, Alexa's General Manager. "These services are the first of Alexa's new professional offerings. "

The $9.99/month Basic subscription is an affordable plan for small sites. This plan includes a Premium Listing on Alexa.com which allows business owners to better promote their businesses on Alexa - including branding their listing, adding links back to their website, and publishing their directly-measured visitors and pageviews metrics. See http://www.alexa.com/pro/premium-listing for more details.

The $149/month Advanced Plan offers bi-weekly Alexa Site Audit reports for a website in addition to all the features in the Basic plan. With reports running automatically twice each month, the Alexa Site Audit monitors a website for performance, security and SEO best practices so site owners can concentrate on growing their businesses. See http://www.alexa.com/siteaudit for more details.

For a comparison of all subscription services see: http://www.alexa.com/pro/subscription.
Along with these new services, Alexa has added a new Dashboard feature. The Dashboard is a custom view of Alexa that gathers all reports and sites in one place. From the Dashboard, Pro subscribers can access a private stats area (currently in beta) where they can keep tabs on their most-important site metrics.

"We're very excited about Alexa Pro. It provides site owners with more control, more detailed analytics, and more website optimization solutions. We're particularly pleased to offer a direct traffic measurement solution for the first time," says Sherfesee. "This is just the beginning. We have a lot more in the pipeline, so stay tuned for more developments over the coming year."

About Alexa Internet
Alexa Internet Presidio of San Francisco PO Box 29141 San Francisco, CA 94129-0141

Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

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