Itty Bitty Bra Launches Flatter Me Bra for Plus Size Women This Fall

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Itty Bitty Bra, the leading intimate apparel brand for petite women introduces a new line of bras for plus size women with smaller proportions.

Flatter Me was conceived due to the overwhelming requests we had from the plus size market who are having a hard time finding bras that address their proportions.

Itty Bitty Bra, the leading intimate apparel brand for petite to average sized women, introduces a brand new group called FLATTER ME BRA, specially designed for women with petite breasts but broader body proportions. Sized 40AAs, As and Bs to 48B and available in nude and black, with removable pads, this all-new bra will be in stores this Fall for $42 at retail.

Manufactured from fine quality fabrications and a patented cup, Flatter Me Bra features the same meticulous quality design by Itty Bitty Bra that provides accurate sizing for superior comfort and fit while preventing gapping or puckering.

Conceived as the superior alternative to pricey brands or labels with imprecise sizing, Itty Bitty Bra combines comfort and style to deliver a healthy confidence in one’s body shape. Since its inception, Itty Bitty Bra has drawn a growing number of devoted followers from career women, homemakers and celebrities.

The Itty Bitty Bra collection also includes Signature looks in essential tones of nude, black, white and pink to more fashion forward Couture pieces in leopard and polka dot prints and rhinestone detailing as well as strapless pieces. Available in a range of sizes 32AAs through 38B as well as matching camisoles, thong panties and boy shorts, Itty Bitty Bra retails from $16 to $65, Flatter Me Bra for $42. They are available nationwide in specialty boutiques and stores including Fred Segal in Santa Monica, CA and on the website


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