Our aim is to provide the same personal service online that used to be available from a family-run business on the High Street
Past News ReleasesRSS
(PRWEB UK) 14 September 2011
Family-run Hertfordshire photo gifts business Prints Academy is aiming to bring the personal touch of a family business to the internet with its new website: http://www.printsacademy.com
“Photographer friends of ours were always telling us that their experience of shopping for photo gifts on the internet was disappointing” says Prints Academy’s Marketing Director, Ingrid Ives. “The main complaint was that internet companies are too difficult to contact and even when a phone number is provided, the call centre staffs are frequently inexperienced and lack the knowledge required to respond to anything other than basic questions.”
Prints Academy offers a range of customisable photo products from personalised canvas prints, acrylic prints and aluminium prints to photo t-shirts mouse mats, mugs and coasters, all of which are ordered using the customer’s own photos or artwork.
“Typical customers are professional photographers and corporate clients who often have bespoke requirements that they want to discuss with a decision-maker, not a call centre”, continues Ms Ives. “Our aim is to provide the same personal service online that used to be available from a family-run business on the High Street, which means recognising the different requirements of different customers. This can be anything from advising an elderly lady if a photo will look good on a canvas print to producing a sample pair of flip-flops with a corporate logo for the owner of a gym. We build relationships with our customers rather than hide behind email addresses.”
Prints Academy’s website points out that its customers are understandably proud of their photography so it aims to match this with a pride in everything it has to offer. “We don’t believe in cutting corners. We use only the best quality materials and at every stage of production, we still personally hand-check every order. That way, we can be confident that when our products leave our premises in secure, robust packaging, we have done our utmost to meet with our own exacting requirements.”
To celebrate the launch of its new website, Prints Academy is offering 25% off its 12” x 18” canvas prints until the end of September.
Prints Academy can be contacted on 01707 872536.
# # #