Social Network NFC Tag Scans Increasing 22% Per Month

Share Article

NFC Tag scans for connection sharing, social networking and marketing are increasing at a rate of 22% per month, according to new research carried out by Kimtag.

NFC tag scans for connection sharing, social networking and marketing are increasing at a rate of 22% per month, according to new research carried out by Kimtag.

Kimtag, a UK based connection hub, analysed the visits to 10,000 selected Kimtag connection pages over a six month period ending in August 2011. The company compared QR Code, NFC tag, direct and referral hits from visitors around the world.

During the research, Kimtag regarded a successful visit as a user reaching and fully downloading a Kimtag connection page via an address assigned specifically for NFC tags and then subsequently visiting a connection such as a social network or website.

The research revealed that the number NFC tag scans grew by an average 22% month on month. Over the whole six month period, NFC scans increased by over 170%. In addition, the research highlighted an acceleration in growth that indicates that the over the next six months NFC scans are likely to grow at an even faster rate.

Phil Coote, Kimtag’s CEO, commented, "The research illustrates that while a lot of the current focus within the NFC industry has been on payment systems, the use of NFC to empower the new ‘internet of things’ is likely to play an equally important role in it’s growth."

About Kimtag
Launched in 2011, Kimtag is a connection hub designed to make it easier to share multiple connections such as social networks, websites and blogs.

Currently, over 75,000 Kimtags connect people via QR Codes, NFC tags and web links to companies, organisations, products and events every minute of every day.

Contact :
Phil Coote, CEO
Kimtag Ltd
17 Shorts Gardens
London
WC2H 9AT
Tel : 020 7836 8566
Email : press(at)kimtag(dot)com
Web : http://kimtag.com

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Phil Coote
Visit website