Montreal, Quebec (PRWEB) September 14, 2011
Montreal-based Higher Education Marketing, a leading education Web marketing firm, is now offering a free technical website audit. A comprehensive website audit provides a wealth of data and helps the implementation and focus of Web analytics. This approach can give education marketers a clear understanding of what their brand and site needs, shedding light on how to build a new brand that better resonates with prospective students, alumni, faculty and special interest groups. Click here to find out more information about this new promotional offer or to request a free website audit from Higher Education Marketing,
Individually tailored for each school website, the strategic Web audits now being offered by Higher Education Marketing can determine the competitive landscape and provide insight into the current performance, search engine ranking, online lead generation and calls to action of a school’s website or program webpages. An audit can also enable site-specific problem solving and provide easy to implement adjustments that will improve rank and usability and increase online visibility. This is beneficial for a whole host of Web and online marketing tactics and issues, including SEO, Google Analytics, social media or a combination of these tools and tactics.
Higher Education Marketing provides analytics-driven marketing solutions for schools, universities, and community colleges. The firm specializes in Google Analytics, Education Lead Generation, Search Engine Optimization, Social Media Marketing, Mobile and SMS Alerts and Pay Per Click Marketing, among other education marketing tactics and tools. It is a certified Google Adwords Partner.