Maritz Ranks in Top 100 of InformationWeek 500

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"MPrize" mobile application competition puts innovation into hands of employees, earns Maritz top ranking.

Maritz, a leading sales and marketing-services company, today announced that it ranked 68th on this year’s InformationWeek 500 – a list of the top technology innovators in the U.S. This marks the 12th consecutive year Maritz ranked on the InformationWeek 500. The annual list was revealed last night at a gala awards ceremony at the exclusive InformationWeek 500 Conference taking place at the St. Regis Monarch Beach Resort, Dana Point, CA.

In 2010, Maritz launched the MPrize Innovation Challenge: a contest that harnessed the imagination and knowledge of Maritz employees and challenged them to create unique mobile applications that would provide real business solutions for Maritz and its customers.

Each of the three Maritz platforms involved – Research, Travel, and Loyalty & Motivation – provided a wish list of requirements they deemed were critical to success in the mobile space to differentiate their businesses in the marketplace and create a competitive advantage in their industry. Individuals and teams were then tasked with developing and documenting a conceptual plan as well as creating a working prototype of a mobile application meeting or exceeding those requirements.

“Maritz is always looking for new and better ways to create value for our customers, their employees, and their channel partners,” said Gil Hoffman, chief information officer, Maritz. “That’s why we created MPrize. We know that our people have the talent to innovate and create wonderful solutions. MPrize simply gave them the opportunity to do so.”

The success of the first MPrize encouraged Maritz to conduct a second competition, which began in January 2011.

“For 23 years, the InformationWeek 500 has chronicled and honored the most innovative users of business technology,” said InformationWeek Editor In Chief Rob Preston. “In this day and age, however, being innovative isn’t enough. Companies and their IT organizations need to innovate faster than ever before to stay a step or two ahead of their customers, partners, and competitors. This year’s ranking placed special emphasis on those high-octane business technology innovators.”

InformationWeek identifies and honors the nation's most innovative users of information technology with its annual 500 listing, and also tracks the technology, strategies, investments and administrative practices of America’s best-known companies. Top winners have included: The Vanguard Group, CME Group, Conway, National Semiconductor, Kimberly-Clark, Hilton Hotels and Unum. The InformationWeek 500 rankings are unique among corporate rankings as it spotlights the power of innovation in information technology, rather than simply identifying the biggest IT spenders.

Additional details on the InformationWeek 500 can be found online at http://www.informationweek.com/iw500/.

About Maritz
Maritz is a sales and marketing services company, which helps companies achieve their full potential through understanding, enabling, and motivating employees, channel partners and customers. Maritz provides market and customer research, communications, learning solutions, incentive initiatives, rewards and recognition, effective meeting, event and incentive management services and customer loyalty programs.
For more information, visit http://www.maritz.com or call 1-877-4MARITZ. Follow us on Twitter @ Maritz_LLC.

About InformationWeek Business Technology Network (http://www.informationweek.com/)
The InformationWeek Business Technology Network provides IT executives with unique analysis and tools that parallel their work flow—from defining and framing objectives through to the evaluation and recommendation of solutions. Anchored by InformationWeek, the multimedia powerhouse that looks across the enterprise, the network scales across the most critical technology categories with online properties like DarkReading.com (security), NetworkComputing.com (networking and communications) and PlugintotheCloud.com (cloud computing). The network also provides focused content for key IT targets, such as CIOs, developers, and SMBs via InformationWeek Global CIO, Dr. Dobb's and InformationWeek SMB, as well as vital vertical industries with InformationWeek Financial Services, Government, and Healthcare resources. Content is at the nucleus of our information distribution strategy—IT professionals turn to our experts and communities to stay informed, get advice and research technologies to make strategic business decisions.

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Jennifer Larsen
Maritz
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