ProfitKeeper Joins Frantopia as Business Partner

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Developer of accounting solutions to provide expert content for franchisee social network

Franchise Business Review, the premier market research firm for the franchise industry, announced today that ProfitKeeper, a developer of accounting and profitability software designed specifically for franchise organizations, has become a business partner and content expert for Frantopia, FBR’s social networking and business resources site.

Frantopia is the only social network of its kind, exclusively dedicated to bringing tools, services, and best practices to franchisees. By signing up to be a part of the free Frantopia network, franchisees can connect with other franchise operators, learn from industry experts, and grow their businesses. Through Frantopia’s business centers, business partners provide critical best-practice strategies and expert know-how in the form of articles, webinars, FAQs, and on-demand expert advice—all updated regularly and provided at no charge to the Frantopia community.

ProfitKeeper will provide expert content in Frantopia’s profitability business center. The company’s web-based accounting and profit maximization solution was developed exclusively for the franchise industry with an emphasis on complete financial understanding at both the franchisor and franchisee level.

“Sales revenue is obviously very important to franchisees, but it’s profitability that matters most at the end of the day,” said Eric Stites, president and CEO of Franchise Business Review. “ProfitKeeper has helped numerous franchisees and franchisors maximize profits, and we’re excited about the knowledge and expertise they bring to the Frantopia community.”

Frantopia also provides expert information (through business partners) in the areas of Tax, Business Coaching, Printing, and Public Relations and Marketing, with more content areas to come. Franchise operators can join the Frantopia community at http://www.frantopia.com.

About ProfitKeeper

Developed exclusively for franchise organizations, ProfitKeeper’s web-based accounting and profit maximization solution provides real-time comparatives and benchmarks for complete financial understanding at the franchisor and franchisee level. And with web-based accounting, payroll, reporting and tax service options, individual franchise owners can have a cost-efficient, custom solution for managing profitability.

About Frantopia and Franchise Business Review

Frantopia.com is a social networking and business resources site designed specifically for franchisees and created by national market research firm Franchise Business Review. Open to franchise operators and free to join, Frantopia brings targeted content, tools, services, and best practices designed to improve franchisee’s day-to-day operations. Frantopia also offers a “closed” Frantopia campus option to franchisors looking for a learning management and Intranet solution. Franchise Business Review developed both tools based on the firm’s many years of research on franchisee satisfaction and franchisee-franchisor relations.

In addition to its Frantopia network, Franchise Business Review offers independent franchisee satisfaction and consumer experience surveys, commissioned franchise research projects, as well as industry-wide studies of franchisee satisfaction. The firm administers the FBR50—Franchisee Satisfaction Awards™—an annual rating of the top franchise companies based on the highest level of overall franchisee satisfaction by participating companies. Franchise Business Review is headquartered in Portsmouth, NH, and can be reached at (866)397-6680 or by visiting their company websites. Prospective business partners may learn about Frantopia opportunities by calling (866)397-6680 or emailing mzanderigo(at)frantopia(dot)com.

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Molly Rowe
Franchise Business Review
(781) 254-3744
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