Carson City, Nevada (PRWEB) September 20, 2011
Spanish speaking people looking for written materials in their mother tongue can now easily find them as ebooks online. Free-ebooks.net, one of the world’s leading providers of digital books, now offers both fiction and non-fiction words written by Spanish authors on a new site at http://espanol.free-ebooks.net.
The Spanish community is one of the fastest growing segments in the United States today and more and more industries have recognized its importance for both growth and financial opportunities. Their purchasing power means they cannot possibly be ignored.
In 2010, there were 50.5 million Hispanics in the United States. That’s 16 percent of the total population. Hispanics increased by 15.2 million (or 43%) between 2000 and 2010, which accounted for over half of the total population growth that occurred in the U.S. over the past 10 years. During the same period, the non-Hispanic white population remained virtually flat, increasing just 1.2% (Source: U.S. Census Bureau, Overview of Race and Hispanic Origin: 2010 March 2010).
In general, there’s a recognized disparity between the availability of English and Spanish language content. Hispanics perceive English sites as more comprehensive, detailed and useful than their Spanish language counterparts (taken from 2010 Hispanic Cyberstudy, by Cheskin Added Value).
“We’re proud to serve many nationalities,” says Martin Wales, President of Paradise Publishers Inc., that produces Free-eBooks.net, “However, we’ve distributed free ebooks predominantly by English authors. While we work with Google’s translation capabilities, our new Spanish ebook site is totally dedicated to serve a specific group with books written specifically by authors of the same language.”
According to the 2010 Hispanic Cyberstudy quoted above, Hispanics are more enthusiastic about the benefits of the internet than the General Market. In fact, 72% of them have more confidence in online product ratings over the opinions of their own friends. Further the study revealed Hispanics “view the internet as a very important information source in the purchase decision-making process. They look to the internet to learn about products, brands, features, stores and pricing.”
Free-eBooks.net’s existing subscribers number about a million, and come from around the world. They download an average of nearly 19,000 ebooks, every single day. Nicolas Gremion, Paradise’s CEO, explains, “As a company, we saw a need that wasn’t being filled. I’m aware and committed to this exciting venture since we have a global reach, it makes sense to expand and address rapid-growth, market segments first”. “The Hispanic community was an obvious choice” says Gremion.
Paradise Publishers Inc. is a U.S.-based, global, online publisher of both fiction and non-fiction books. It distributes digital eBooks at no cost via http://www.Free-eBooks.net and is about to launch a highly anticipated social publishing site http://www.Foboko.com aim to help anybody become an author and easily publish, promote and profit from their own eBooks.