The Mouth Wetting Lozenge product was developed to give people another way to keep breath clean and fresh while on the go.
(PRWEB) September 20, 2011
A report released September 7 by iData Research shows the Oral Care Industry has experienced a strong recovery from the recent recession, posting over $1.6 billion in sales in 2010 in the U.S. alone. According to Dr. Harold Katz, a researcher and marketer of TheraBreath oral care products, much of that market is fueled by people looking for ways to cure bad breath halitosis.
Dr. Katz explains that recent research published by the International Journal of Dental Hygiene shows that bad breath affects people's quality of life. Dr. Katz, often referred to as the Bad-Breath Guru, says that this research is confirmed by his personal experiences with people who respond to his talk-show appearances with their own stories of how bad breath halitosis affects their lives. “They are desperate for a cure,” he says.
Dr. Katz, who has dual degrees in dentistry and bacteriology, points to the strong sales of one of his own new products, TheraBreath Mouth Wetting Lozenges. The Mouth Wetting Lozenge product was developed to give people another way to keep breath clean and fresh while on the go. Like all TheraBreath products it is designed to kill the bacterial causes of bad breath rather than just cover them up.
The TheraBreath Mouth Wetting Lozenges work in three stages:
1. The first stage delivers a fresh mint experience that covers odors and eliminates bad tastes in the mouth.
2. In the second stage, clinical-strength ingredients fight the germs that cause bad breath.
3. The third stage is triggered by a proprietary ingredient that stimulates the salivary glands and eliminates dry mouth. Saliva is a natural bactericide and odor fighter.
According to Dr. Katz, a little known function of saliva is to provide the mouth with oxygen. When the tissues of the mouth do not receive enough oxygen, anaerobic bacteria begin to form. Sulfur is one by-product of these bacteria, which can lead to a person experiencing bad breath.
Dr. Katz reached these conclusions after 10 years of research into the causes of bad breath halitosis and mouth diseases. As a consequence, all of his TheraBreath products, including the TheraBreath Mouth Wetting Lozenges, address and correct the root causes of bad breath.
As a special promotion for the month of September, TheraBreath customers will receive 10% of their entire order by using the promotion code ARP9. This offer may not be combined with other offers and is only eligible for orders within the United States.
TheraBreath was founded in 1994 by Harold Katz, DDS.
For more information, please visit http://www.TheraBreath.com.