As our clients’ complex requirements continue to focus more on integrated demand creation programs, Adam’s knowledge and experience will be a key enabler to drive revenue performance success for our clients.
Phoenix, AZ (PRWEB) September 26, 2011
Adam Stroud has joined Televerde as Marketing Automation Solution Architect where he will provide technical product leadership and expertise in helping to design and deliver the company’s integrated demand generation solutions to clients. Stroud’s core goal is to enable Televerde's clients to augment their lead generation strategies through utilization of marketing automation platform tools and industry best practices.
With more than 15 years of demand creation and lead nurturing experience within the high-tech sector and other industries, Televerde has developed tele-based best practices and methodologies that integrate sensibly with marketing automation practices to optimize demand creation program performance.
A veteran of the marketing automation industry, Stroud received an intensive introduction to the field from Manticore Technology where he was a Customer Success Manager. During his time at Manticore he helped over 100 companies adopt, transition or improve their use of marketing automation technology to increase lead generation capacity. Most recently he gained valuable experience on the flip side of the marketing automation vendor/customer relationship as the Marketing Operations Manager at Convio where he developed a keen expertise in the use of Eloqua, achieving Eloqua’s Master Certification.
“As our clients’ complex requirements continue to focus more on integrated demand creation programs, Adam’s knowledge and experience will be a key enabler to drive revenue performance success for our clients,” explains Bryan Ehrenfreund, Televerde’s VP of Digital Strategies. “His experience represents high-value front-line knowledge of the challenges and demands companies are facing in terms of how to improve their lead generation programs through the use of marketing automation.”
Prior to delving into the world of marketing automation, Stroud was a web application developer, IT consultant, and sales representative for Sony business sales. He earned an MIS degree from the University of Texas.
Televerde is the leading B2B provider of sales pipeline development solutions that drive increased revenue for our clients by integrating contact data, marketing automation and world-class tele services. Televerde offers several videos featuring its views on effective lead nurturing as well as a white paper on “The Elegance and Value of Integrated Nurture.” For more information, visit http://www.televerde.com, email info(at)televerde(dot)com, subscribe to the Create & Accelerate blog, or call +1 888-787-2829.