JRBSilks.com Brings Traditional Silk Fabrics & Textiles into 21st Century with New Online Store

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JRBSilks.com has redesigned their entire site using the most cutting edge technology in order to provide a better user experience.

Our new website uses the latest web technology in order to keep up with our customers expectations and demand.

JRB Silks announces a complete redesign of their website jrbsilks.com. The same high quality silk fabrics will be offered and the new and improved website will be easier to navigate and far more compact and organized. Larger product images will allow customers to get a better sense of the texture, color and pattern of the silk fabrics.

"We felt that our website didn't live up to our product; silk is one of the most luxurious and sought after textile in the world, and our website didn't match that standard," states JRBSilks.com CEO Rahul Bapna. "We did do a complete redesign of the website back in October of last year and although we had made some great advancements we always believed our website could be improved further." Mr. Bapna continues, "We always try to match our customers expectations, whether our customers call us or order directly from us online. Our new website uses the latest web technology in order to keep up with our expectations and demand while providing a great experience for our large pool of designers and retail customers."

JRBSilks.com CTO Tom Myhrvold adds, "After our last site redesign we quickly realized that it was difficult for our customers to know how to navigate our site and find the pages they were looking for. New customers had trouble purchasing samples and yardage through our checkout system. Additionally, many customers wanted to be able to see bigger and higher resolution images of the fabrics before placing their orders. We have addressed all these issues in our new website."

The entire team at JRB Silks is looking forward to the change in the new JRBSilks.com design. “We used to have many customers call in and tell us they couldn't figure out how to work our website,” states JRBSilks.com Sales Rep Marie Fisher. “Now that the new website is more compact and much better organized, we are anticipating that we will receive fewer phone calls since the site is easier to navigate. If customers call us on the phone, the new website should make it easier for us to walk them through our many different lines of silk products and services.”

About JRBSilks.com
Headquartered in Atlanta, GA, JRB Silk Fabrics is the world's largest online distributor of high quality grade A silk fabrics. Our clients include interior and fashion designers, decorators, contractors, design groups, manufacturers, showrooms, and non-professionals from the USA and around the world. Our online catalog offers a variety of high quality silks, most of which are stocked well in our Atlanta, GA warehouse. For more information, please visit our website at http://www.jrbsilks.com.

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Jason Bapna
JRB Silk Fabrics LLC
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