It is our job, and our mission, to provide multiple access points to our content so that travelers can gain access information whenever, and wherever they are around the world.
New York, NY (PRWEB) September 20, 2011
ExpertFlyer.com®, the premier air travel information tool offering complete and efficient ways to access the changing details of worldwide air travel information, has posted a new One-on-One blog interview with John Boris, EVP of Lonely Planet & Managing Director, Lonely Planet Americas. This month’s post explores new digitally formatted guide books and how they are quickly finding their way onto mobile devices around the world.
While the term "staycation" was born out of pure economics -- a means for consumers to vacation on a budget --it has become equally important to business travelers who simply want to stay local and avoid another trip to the airport for a weekend getaway. John Boris shares how weary travelers can discover hidden treasures close to home and they can use a new series produced by Lonely Planet called "Trips," created specifically for discovering local attractions.
During his interview, Mr. Boris discusses how Lonely Planet’s print guide business continues to grow, however the trend for guide book use is via electronic devices. Business travelers and consumers alike are accessing guide books through their phones, iPads, and notebooks and Boris sees no signs of this trend slowing down any time soon. To better serve this trend, Lonely Planet's guide books are designed for use offline, a tremendous benefit to overseas travelers who can avoid costly roaming and data fees.
“We are passionate about making our guides and other content accessible on every format that is available to travelers -- from prints books and e-books to mobile apps and online," Mr. Boris explains. "It is our job, and our mission, to provide multiple access points to our content so that travelers can gain access information whenever, and wherever they are around the world."
"Lonely Planet has become one of the great resources for travelers who want to maximize their leisure time, whether it's in their own backyard, or halfway around the world," says Chris Lopinto, President and co-founder, ExpertFlyer. "Our blog is designed to seek out the best in the travel industry and share bring their expert advice and opinions to our readers. Lonely Planet certainly fits into this category."
To read the entire interview with John Boris at Lonely Planet, please visit ExpertFlyer's blog.
About Lonely Planet
Lonely Planet is the world’s leading travel content provider. Started in 1973, we enable curious travelers to experience the world and get to the heart of a place via guidebooks to every destination on the planet, an award-winning website, a suite of mobile and digital travel
Each month, ExpertFlyer's One-on-One blog goes face-to-face with the travel industry's leading decision makers to discuss and address topics relevant to many of today's business and frequent travelers.
ExpertFlyer.com was conceived and created by an eclectic team consisting of a veteran elite tier frequent flyer, an airline captain and corporate travel manager, and information technology professionals to deliver a 24/7 real time powerful air travel information service. The company provides its subscribers and corporate travel managers alike with a complete, concise and efficient way to access the ever-changing details of worldwide air travel information. For more information, please visit http://www.expertflyer.com.
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