Head lice: Lurking at a Theater Near You

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Head lice are marching out of the shadows and onto the big screen. And Tec Labs is doing all it can to eradicate the nasty parasites with its product, Licefreee! Spray.

The emergence of super lice, it seems, may be the only way to explain the sheer number of head lice cases creeping through schools today.

Head lice, it seems, are everywhere these days. Call it the attack of the super lice. After a many decades long existence in the shadows of society, head lice have moved into the Hollywood spotlight. Licefreee! Spray Instant Head Lice Treatment wants to help put an end to head lice once and for all.

In one of the funniest scenes in a film this year, Sarah Jessica Parker goes berserk during a business meeting in her new movie, I Don’t Know How She Does It. When her nanny sends a text message saying the kids have lice and everyone needs to be checked, SJP becomes unhinged as she furiously scratches her luscious head of hair like a woman possessed.

Away from the big screen, stories about the rise of so-called super lice percolate through newspapers across the country. According to a story at msnbc.com, “Researchers have been warning for years that head lice in the U.S. and around the world are developing immunity to the strong insecticides used in over-the-counter and prescription shampoos.”

The emergence of super lice, it seems, may be the only way to explain the sheer numbers of head lice cases creeping through schools today. Tec Labs, an Oregon manufacturer of brands such as Tecnu and Staphaseptic, was one of the first companies to zero in on the need for head lice treatments that kill lice without insecticides.

The company introduced their Licefreee! brand of non-toxic lice killing products in the late 1990’s and recently added Licefreee! Spray Instant Head Lice Treatment to give parents a hands free option for killing lice. Licefreee! Spray has been a runaway success for the company, says CEO, Steve Smith.

“People seem to be amazed that there are products that can truly kill lice and eggs,” he says. “Our marketing department sends our employees the responses we get from consumers who have used Licefreee! Spray and rave about it. I tell you, it’s a very simple way to keep us all inspired.”

For additional information about head lice please visit the CDC.gov and Licefreee.com.

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Gary Burris
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