Launches as The First Trusted Resource Online for Health and Fitness

Share Article

Greatist (, a new destination for high-quality health and wellness information, has launched out of beta to provide readers with a one-stop-shop for all things fitness, health, and happiness.

Greatist Logo

Greatist's mission? Inspire and inform the world to make one healthier choice per week.

From delicious healthier recipes to actionable fitness tips, from practical work out advice to important insights about nutrition and mental health, Greatist showcases impressively high-quality information for those wishing to start or sustain a healthy lifestyle. It is a perfect dose of daily inspiration to help everyone live like "a greatist."

In a refreshing turn from other online lifestyle and health sites, Greatist provides compelling content that is as entertaining as it is expert-approved and meticulously verified. The information is easy to understand and apply to everyday living, making learning to be healthy and happy both easy and fun.

Greatist was started by Derek Flanzraich, a young media entrepreneur and health & fitness fan, who previously worked at after successfully building two separate, enduring content organizations at Harvard. Experimenting on his own with various diets and lifestyles in an attempt to stay fit and healthy (and seeing his friends do the same), Flanzraich was surprised by the void of high-quality brands in the health and fitness space, and decided to do something about it. "The inspiration to start Greatist was born from my frustration at repeatedly failing to find health and fitness information I could trust on the web,” explained Greatist ceo & founder Derek Flanzraich, “When I realized I wasn't the only one that felt this way, the idea for creating a consistently high-quality resource, of course with a sense of humor and from a relatable perspective, began."'s most popular content includes weekly recipes of typical meals done in healthier ways, in-depth answers to commonly asked fitness questions, and regular inspirational success stories. Its popular Greatist Daily newsletter features a surprising and effective tip each morning. The launch features an A-Z Guide to find topics covered the "greatist" way, a direct response to user feedback.

In the hopes of serving as a comprehensive website for all things fitness, health, and happiness, Greatist is gearing up to roll out a series of apps to help inspire and inform people to make smart lifestyle choices, including a Food Decision Engine mobile app, a simplified personal health & wellness tracker, and a fitness facility finder.

About Greatist:
Greatist is your guide to all things fitness, health, and happiness. When it comes to living life best, everyone has different goals. Our mission is to bring you valuable articles, expert insight, and practical tips to inform and inspire the world to make at least one healthier choice per week.


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Derek Flanzraich
Email >
Visit website