MailChimp Reaches One Million Subscribers

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MailChimp today will reach the one million subscriber milestone and kicks off a massive giveaway on Twitter and Facebook.

MailChimp announced that it will hit the one million subscribers mark later today. To thank its subscribers for their support, MailChimp is giving away 1,000 plushies, 2,000 hats and 10,000 T-Shirts. Please check here for the latest information on the start of this promotion: http://mailchimp.com/million/

“We have always tried to make powerful features easy to use, opening up email marketing to a broader audience,” commented Ben Chestnut, MailChimp CEO and Co-Founder. “It’s gratifying to see so many people around the world have found MailChimp and are able to make the most of it.”

With the launch of the Forever Free program in September 2009, MailChimp’s subscriber base has grown from 80,000 to 1 million. Currently the Forever Free program provides a full featured, free account for lists under 2,000 and allows for monthly sends of up to 12,000. While many of the one million accounts are free, MailChimp has actually seen an increase in large customers over the same period. The average monthly revenue per paid subscriber has increased by $10 since January, 2011 and MailChimp’s largest customer currently sends 30 million emails monthly.

Giveaways
MailChimp plushies were designed by Shawnimals. The MailChimp hats were specially designed for MailChimp and are hand knitted in Thailand. The T-Shirts are printed on American Apparel shirts with a design based on Jon Hicks’ original pencil drawings of the MailChimp mascot, Frederick von Chimpenhiemer the IV, aka Freddie

Links
http://blog.mailchimp.com/going-freemium-one-year-later/
http://www.shawnimals.com/
http://blog.mailchimp.com/new-mailchimp-logo-by-jon-hicks/

About MailChimp
MailChimp supports more than 1 million subscribers worldwide, sending 2 billion emails per month. MailChimp is designed for the do-it-yourself power user -- someone looking for all of the power of the enterprise application, but built for anyone to use. MailChimp integrates with many third party applications including Facebook, Twitter, Eventbrite, Salesforce, Wordpress, Magento, Joomla, Drupal and Google Analytics. And best of all, prices start at free.

Facebook® is a registered trademark of Facebook Inc.

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Sue Padgett
MailChimp
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