Social Media Society Announces Advisory Board to Further Media Education and Thought Leadership in the Social Media Community

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Social media experts from MRM Worldwide, Fox Searchlight Pictures, Infosys, Davis & Gilbert, Estee Lauder to join advisory group.

We now have a panel of trusted advisors to further our development in social media education and thought leadership.

The Social Media Society, a growing industry association announced today the creation of its first advisory board.

“I’m very excited that since our launch two years ago we have grown with the industry and we now have a panel of trusted advisors to further our development in social media education and thought leadership”, said Persia Tatar, Founder of the Social Media Society. “Their leadership and experience within the industry will be a great asset to the society and our growing member community.”

Benjamin J. Weisman, Senior Vice President, Director of Innovations, MRM Worldwide, Princeton Office will serve as Chairman with an advisory board comprised of industry experts and luminaries:

-David Berkowitz, VP Emerging Media, 360i
-Jessica Golden Cortes, Attorney, Labor & Employment Practice Group, Davis & Gilbert
-Sienna Farris, Executive Director Corporate Social Marketing, Estee Lauder
-Rachel Janairo, Director of Client Services, Applico
-Dave Kerpen, CEO, Likeable
-Vejay Lalla, Attorney, Advertising, Marketing & Promotions Practice Group, Davis & Gilbert
-Jack Myers, CEO, Jack Myers Media Business Report
-Pauline Ores, Principal, SocialEdge, Business Platforms, Infosys Limited
-Graham Retzik, Creative Director, Vice President Digital and Print Media, Fox Searchlight Pictures
-Peter Stringer, Director of Interactive Media, Boston Celtics
-Tom Troja, Founder, Social Symphony

"Surrounding yourself by driven and engaged people brings stronger insights to the work we do as architects of user experiences,” said Benjamin J. Weisman, SVP, Director of Innovations, MRM Worldwide, Princeton Office and Chairman of the Social Media Society advisory board. “I am excited about working with this awesome crew to dispel the myths of social media and further how we do that as a community of participants and practitioners.”

Individuals and companies interested in membership can contact Persia Tatar at Persia (at)

Launched during Advertising Week in 2009, the Social Media Society is an association dedicated to the use of social media as a powerful communication channel and marketing platform. Our mission is to build relationships and connections within the social media community at all levels through exclusive networking events, best practice seminars and social media education.


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Persia Tatar
Social Media Society
(917) 941-4132
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