Zombie Walks a Growing Phenomenon in the UK

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The rapidly emerging phenomenon of ‘Zombie Walking’ has been taking the UK by storm over the last 3 years, and according to All Fancy Dress, this has had a knock-on effect on sales of zombie costumes and accessories.

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As well as walking in a zombie-like fashion along a pre-determined route, the walkers also affect strange sounding zombie ‘noises’ and mannerisms.

The rapidly emerging phenomenon of ‘Zombie Walking’ has been taking the UK by storm over the last 3 years, and according to All Fancy Dress, this has had a knock-on effect on sales of zombie costumes and accessories.

Organised Zombie Walks are now quite common in large cities, and especially so in North America, where the phenomenon first came into being. Zombie Walks are essentially organised gatherings of people dressed up in zombie costumes, who meet at well known public places. As well as walking in a zombie-like fashion along a pre-determined route, the walkers also affect strange sounding zombie ‘noises’ and mannerisms. The practise has not been without controversy and many local authorities in America have stepped in to try and ban the events. There have even been instances of civilians in the United Stated being attacked by zombie walkers.

The majority of zombie walkers are peaceful, however, and the activity does demonstrate the popularity of zombies in popular culture. According to Matt Foden, Marketing Manager of All Fancy Dress, “The emergence of zombie walks simply demonstrates a wider social phenomenon, where the zombie is increasingly being used as a symbol of social unrest. Of course, zombie walks may be so popular simply because people love the way they look in zombie costumes!”

Whatever the explanation, the increasing consumer demand for zombie costumes cannot be disputed. According to Matt, “We have seen a 3-fold increase in the sale of zombie outfits over the last 3 years. The costume manufacturers have responded to this customer demand with a wide array of creative new zombie costumes that even includes a High School Cheerleader Zombie and a Zombie School Boy”.

With Halloween 2011 just around the corner zombie costume sales are set to reach record levels, driven by an ever increasing consumer demand for these scary looking outfits and accessories.

About All Fancy Dress

http://www.allfancydress.com is one of the biggest and most highly regarded fancy dress retailers in the UK. Its popular range of outfits includes everything from Halloween costumes to history costumes.

All Fancy Dress offers a number of flexible delivery options for customers living nationwide and overseas, including same day despatch for all orders made before 17.15pm.

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Matt Foden
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