CLRSearch Uses Social Media to Expand Reach

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Expanding into social media channels means gains powerful immediacy

Palm Coast, Fla. –’ s new suite of social media tools is yet another groundbreaking way the real estate listing search site helps users find the perfect home. Homebuyers can share their home search with friends on Facebook and Google +1, learn about industry news over Twitter, and read about tips that can enhance their housing search on the CLRSearch blog.

“ is embracing social media as the future of real estate search,” said John Verdi, founder of The company’s Facebook presence consists of the main company page as well as subpages for all fifty states and the top 5 to 10 city markets for each state. provides consumers with up to date information about the real estate market, the latest in technology and new homes that come on the market.

Now users will find conveniently placed Facebook Like and Send buttons and Google+1 functionality on all real estate searches, as well as in community information sections. If a home catches a users’ eye, they can use Like to post it to their Facebook Wall for all their friends to see, or send to share the home with a select group of friends. Google +1 lets users save listings to their Google +1 profile and share with friends.

“Social media is quickly becoming the best way to reach out to both real estate consumers and professionals,” said Verdi. Now is using Twitter to achieve instant interaction. Follow @clrsearch and @clrsearchblog to see up to the minute information about the real estate market, recent blog posts and new features of

The company maintains two blogs. provides users essential reading on real estate industry topics, incisively analyzing trends, companies and the business of real estate. offers a blog with a treasure trove of consumer information, including a real estate spotlight, savvy home buying, technology and social media in the realty sector, and top 10 lists spotlighting the most desirable homes in a given area. continues to provide some of the best features to facilitate real estate search. They include:

  •          An easy to use interface to search listings and communities around the country.
  •     A detailed view of each listing, leading consumers to the source broker or agent, for additional information about the property or to schedule a showing. imports feeds daily to ensure the most up to date information possible.
  •     The ability to save listings or have new listings that match the user’s saved search criteria emailed to them or provided by RSS feed.
  •     Helpful interactive mapping features that allow users to create customized area maps showing nearby features like schools, shopping, libraries, parks and theaters.
  •     Complete community demographic information so searchers can learn about education, lifestyles, income, drive times, crime, growth and more.

Brokers and Agents, can contact and learn about their unique self-service Local Expert Advertising Platform that provides a cost effective way for agents to leverage hyper-local search.


The mission of is to connect real estate professionals with homebuyers to find the right home in the right place. is a data rich Real Estate Search Engine where users can explore listings, foreclosures, community demographics, school information, and other data relevant to one of the most important decisions in anyone’s life.

With more people connecting online than ever before, hopes to create a space within the ever-expanding social networking infrastructure to allow real estate professionals to grow and increase their referral base. Additionally, offers a self-service LocalExpert Advertising Platform that provides agents and brokers with a way to take advantage of their hyper-local ad market.


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Andrea Archetto
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