Washington, D.C. (PRWEB) September 30, 2011
Government Spotlight Video's marketing platform now helps small business owners connect faster to government program managers and buyers with money to spend. This innovative service enables entrepreneurs to pitch their products and services online to the federal officials who have the authority to do business. The result is a more efficient and cost-effective approach to marketing in the complex world of federal procurement. Entrepreneurs use Government Spotlight to present their marketing message in front of more than 400,000 federal officials working in over 115 targeted business segments.
Government Spotlight Video helps entrepreneurs in every type of business and industry compete for a share of the $150 billion in federal funding available through the Startup America program. Government Spotlight is a partner with Startup America, which is President Barack Obama's call for all federal agencies and departments “to aggressively attract science and technology products and services.” The government wants to make high risk/high payoff technology investments that are potentially “game changing,” in the president's words.
“I'm always interested when anyone in the private sector comes up with a simple solution to the complexities of doing business with the federal government,” says Rob Burton, a nationally-recognized federal procurement attorney and former deputy administrator of the Office of Federal Procurement Policy. “Seldom in my 30 years of practicing federal procurement law – and working on policy development in this arena – have I encountered a marketing solution as straightforward and efficient as Government Spotlight Video. If we had only had this tool in the years I worked in the Office of Management and Budget, I can scarcely imagine how much easier it would have made our professional lives. I would encourage any federal official or entrepreneur to use this powerful tool for doing business.”
Federal program funding managers and buyers have incentives that encourage them to hire entrepreneurs and small companies. They just need to find the best companies to suit their needs. With Government Spotlight, they can.
Government Spotlight provides a unique platform that introduces business owners to federal program funding managers and buyers worldwide through a keyword-rich database. With one click, a video presentation highlighting a company's core message, products and services appears on the computer desktop of federal professionals with the authority to make contract decisions. As a result, entrepreneurs get the exposure they need in front of the right people, right now. There's no guesswork, no trial and error or wasted effort. This marketing tool is accessible to federal program managers and buyers anytime, anywhere in the world: on laptops, PDAs, Smart Phones – any web-enabled device.
Federal officials use Government Spotlight to identify potential partners and contractors. They rely on Government Spotlight because this networking tool saves time and delivers real results. They are actively looking for companies to work with. The Government Spotlight database helps them quickly and efficiently meet the entrepreneurs who can fulfill their needs.
Any company that wants to grow, regardless of the industry sector, can benefit from exposure on Government Spotlight. An entrepreneur can greet and pitch to thousands of potential customers, fast, using this tool.
Business success depends on connections. Raising capital and finding new government contract opportunities can be frustrating, time consuming and expensive if the entrepreneur or small business owner doesn't have experience in connecting with the right federal officials who can help. Government Spotlight blazes a clear trail through the bureaucracy, helping business owners deliver their sales pitch straight to the people who award capital and government contracts under the Startup America program.
P.O. Box 2018
Washington, D.C. 20515