Interactive Financial Marketing Group Launches Mobile Version of Carloan.com

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Smartphone users can now apply for auto loans on flagship financing site

“We’ve seen a significant uptick in the number of Carloan.com visitors using mobile browsers,” said Albano Stefani, Search Marketing Analyst for IFMG. “...That shift made the rapid development of our mobile site a necessity."

Interactive Financial Marketing Group (IFMG), a division of Dominion Enterprises, today announced it has launched a mobile version of Carloan.com, its premier auto financing site.

Since its 2002 launch, Carloan.com has helped over 5 million consumers with their automobile financing needs by providing a secure online credit application and an array of tools such as calculators, news feeds and credit advice. While simplified for easy reading on mobile devices, the mobile-optimized Carloan.com loan calculators and finance application still offer full functionality.

The new mobile site can be viewed by accessing the standard URL (http://www.carloan.com) with any smartphone such as a Blackberry, iPhone or Android. When mobile users hit the site using their phone’s browser, Carloan.com automatically recognizes their browser type and provides the correct version.

“We’ve seen a significant uptick in the number of Carloan.com visitors using mobile browsers,” said Albano Stefani, Search Marketing Analyst for IFMG. “They now account for a bigger slice of our traffic. That shift made the rapid development of our mobile site a necessity.”

About Interactive Financial Marketing Group:
Interactive Financial Marketing Group (IFMG) is a pioneer in lead generation, validation and management services for the automotive industry. By focusing on innovative approaches to lead generation since its inception in 1989, IFMG has developed a family of brands that includes hundreds of the most recognized Internet addresses and vanity phone numbers such as Carloan.com, Autoloan.com, 1-800-CAR-LOAN® and 1-800-AUTO-LOAN®.

Interactive Financial Marketing Group is a division of Dominion Enterprises. For more company information, contact IFMG at 800-222-8374 or visit http://www.interactivefmg.com. For more information about IFMG products and services for auto dealers, visit http://www.carloanco.com.

About Dominion Enterprises
Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 40 market-leading Web sites reaching more than 17.6 million unique visitors monthly, and more than 280 magazines with a weekly circulation of 2.4 million. Headquartered in Norfolk, Va., the company has 4,900 employees in more than 186 offices nationwide. For more information, visit http://www.dominionenterprises.com.

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