Higher Logic Annual User Group Conference Demonstrates Power of Social Media Growth

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Over 200 association clients join Higher Logic, social and mobile technology experts, for innovative three day training, networking and social media conversation.

Dec 4-6, Washington DC

Dec 4-6, Washington DC

The HUG Super Forum surpassed our expectations in every way and we are excited about the future of collaboration,” stated Mark Lowry, Executive Vice President of Sales and Marketing, Higher Logic.

Higher Logic™, the leading professional social media solution provider to associations and non-profits is pleased to announce that its 2nd Annual Higher Logic User’s Group Super Forum was an amazing success, bringing together the best minds in social media, association managers and industry partners. The HUG Super Forum was held December 4-6, 2011 at the Walter E. Washington Convention Center in Washington, DC.

The HUG Super Forum encompassed three days of intensive training, including specialized office hours where clients met one-on-one with Higher Logic staff on subjects ranging from killer social media engagement strategies to Connected Community™ software best practices. In addition, The HUG Super Forum was host to twenty speakers participating in sixteen educational sessions ranging from “Launching a Successful Community” to “The Future of Mobile.” The HUG Super Forum grew by over 60% from last year’s event, which parallels the growth of the company. Attendees traveled from all over the United States to participate in this unique event providing the latest on social strategy and technologies involving collaborative community and member-based organizations. The HUG Super Forum was capped off with a great networking event at Againn DC to celebrate the ideology of social.

“This is the second year of our HUG Super Forum and I was truly taken aback not only be the sheer number of attendees, but by the interest, attention and growth in social media. The HUG Super Forum surpassed our expectations in every way and we are excited about the future of collaboration,” stated Mark Lowry, Executive Vice President of Sales and Marketing. “You only have to look to the success of Jive Software to see that professional social media adoption and use are here to stay.”

The HUG Super Forum included a keynote by Higher Logic CEO Rob Wenger regarding enhancements to the Connected Community Product Suite as well as a road map for clients and partners on emerging features. Higher Logic also celebrated client’s ingenuity and creativity for their winning community portals and websites. Higher Logic looks forward to the 3rd Annual Higher Logic User’s Group Super Forum in December 2012.

Higher Logic provides innovative professional social networking and collaboration solutions for associations and non-profits seeking to attract new members and energize existing members. The Connected Community application suite empowers members to exchange ideas, share best practices and collaborate- anytime, anywhere. Higher Logic’s suite of products offer a new dimension of value to constituents, with Connected Community’s pre-built integration to leading association management systems and M² - Mobile Membership™ smart phone app. Higher Logic delivers solutions so member-based organizations can increase their presence and attract a new generation of global members.


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Lauren A. Wolfe
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