"It is important to have a targeted leads database...and a survey that will appeal to your audience and also deliver highly qualified leads."
--Meghan Harris, SVP and CMO, TelStar Hosted Services, Inc.
(PRWEB) November 04, 2011
TelStar Hosted Services, Inc., “Your Call Center in the Cloud!” and the only multi-vendor provider of hosted call center services, worked with TMC on an article discussing how to leverage surveys for qualified sales lead generation, and TelStar Hosted CEO James P. Dunn will present a free webinar on Appraising Call Center Performance and Leveraging the Cloud, on Tuesday November 8, 2011 at 2:00 PM EST/ 11:00 AM PST. Register for the webinar on TMCnet.com or on TelStarHosted.com.
The article reviews five steps to a successful survey campaign, namely: Pick a target audience and overall objectives, develop survey questions to meet the target audience and objectives, deploy the survey to a prequalified audience, gather results, qualify, score and reach out to sales leads. Afterwards, you can use the measurement data to refine the survey and lead generation criteria. The Whitepaper is available at TMCnet.com or on TelStarHosted.com.
Meghan Harris, SVP and CMO and manager of the lead generation survey process, notes that “it is important to have a targeted leads database like the one TMCnet offers for call center services, and a survey that will appeal to your audience and also deliver highly qualified leads. Once the survey has generated qualified warm sales leads, you need to assign these immediately, qualify them and either carry them through the sales process or identify where the lead is in the buying process and flag them for future follow up if necessary.” For future endeavors, Harris states they will “narrow the questions in the survey to more accurately uncover companies with high purchase intent.”
In addition, TelStar Hosted worked with TMC’s Customer Interaction Solutions magazine and Vocalcom to present James P. Dunn, CEO, TelStar Hosted Services, Inc., conducting a free webinar on Appraising Call Center Performance and Leveraging the Cloud, on Tuesday November 8, 2011 at 2:00 PM EST/ 11:00 AM PST. James will provide call center managers with a methodology for conducting objective, pragmatic analyses of the operating and financial state of call center services, and an overview of how cloud-based call center services can help call center managers to improve the efficiency and effectiveness. Visit http://www.TelStarHosted.com for a synopsis and to register. Slides will also be available on the site after the presentation.
About TelStar Hosted Services, Inc.
TelStar Hosted Services Inc., “Your Call Center in the Cloud,” is a leading hosted call center technology provider offering blended call center services, predictive dialer capabilities, and automated voice messaging. TelStar Hosted helps top companies to gain prominence by meeting their goals to acquire, service and retain customers. Our feature rich, industry proven call center services can be deployed quickly and affordably across a distributed workforce. Housed in a world-class, SAS70 Type II compliant, secure data center (updating to SSAE 16), our IT Services are delivered by our service-oriented, highly professional team. By offering Communication-as-a-Service (“CaaS”) via the cloud that is affordable, scalable, flexible, stable and reliable, TelStar Hosted saves clients’ money and allows clients to focus on their core business.
For more information, please contact Meghan Harris, SVP and CMO, TelStar Hosted Services Inc., mharris(at)telstarhosted(dot)com, 571.252.3013 or visit http://www.TelStarHosted.com.
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