Apptical Raises the Bar By Adding LOMA Courses to its Hearty Interviewer Education Program

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Apptical Corp. has added two LOMA courses to it's already rigorous 25 hour initial training course and 25-40 hour telephone interviewer annual continuing education program.

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The LOMA programs were added to broaden knowledge around life insurance sales and results provided by PURE, the Apptical life insurance rules engine.

Apptical Corp., a leader in new business acquisition tools for life insurers, announced the addition of two new online training programs for its telephone interviewers: 15-Minute 'Insurance Industry Overview', and 'Intro to Underwriting'.

The overall Apptical interviewer training program centers around enhancing service levels for selling producers and applicants during the sales process, especially at the point of sale. Thanks to the Apptical SoundDecisions life insurance telephone interview and teleunderwriting platform, Apptical takes only five business days to train new interviewers and has developed tools that can train as many as fifty interviewers concurrently. Apptical has a dedicated training team that constantly improves training methods, content, tools and media. In addition to the initial training, Apptical requires 25-40 hours of paid continuing education per year from each interviewer. The program is designed to prepare interviewers for all business requirements of the Apptical SoundDecisions life insurance telephone interview service. As of the date of this press release Apptical employs 70 telephone interviewers.

"The LOMA programs were added to broaden knowledge around life insurance sales and results provided by PURE, the Apptical life insurance rules engine," said Robin Sartore, Training manager at Apptical. "Both LOMA programs are proven to help individuals better understand the fundamentals of the life insurance sales and underwriting process."

About Apptical

Apptical is the leading provider of on-demand, inbound, point of sale life insurance telephone interviews, electronic applications and rules engine solutions. LiveApp, SoundDecisions, and PURE serve clients across the United States and Canada. For more information visit http://www.apptical.com.

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Alison Douglas
Apptical
305-351-1791
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