Free, but Brutally Honest, Webinar: How to Deal with Negative Comments and Reviews

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The Sales Lion, Marcus Sheridan to share how to generate trust and loyalty with brutally honest content marketing in free Vocus Webinar.

Vocus, Inc. (NASDAQ: VOCS), a leading provider of cloud marketing software, today announced a free webinar, Think Negative! Generate Trust and Sales with Brutally Honest Content on Wednesday, May 16th at 2:00pm ET. Presenter, Marcus Sheridan, who publishes the blog The Sales Lion will share tips on dealing with negative comments and reviews, and managing the impact these reviews have in your Google results.

Marcus believes customers don’t just search for great reviews. They search for content that businesses don’t like to discuss: problems, pricing and bad feedback. So why not blog about it and attract a ton of search traffic?

Specifically, attendees will learn how to:

  • Turn gripes into growth by blogging about pricing, problems and issues that will drive traffic to you.
  • Build trust and traffic by discussing customer concerns honestly and helpfully
  • Attract new customers: learn how to convert all that new search traffic into sales

Sheridan started his own company in 2001 and after growing to be the largest of its kind in the world, he became a full-time web coach for businesses. He has also published one of the most popular free eBooks in the world: Inbound and Content Marketing Made Easy.

The free, one-hour webinar will be held at 2:00pm ET on Wednesday, May 16th. To register, click here:

About Vocus
Vocus, Inc. is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Vocus provides an integrated suite that combines social marketing, search marketing, email marketing and publicity into a comprehensive solution to help businesses attract, engage and retain customers. Vocus software is used by more than 120,000 organizations worldwide and is available in seven languages. Vocus is based in Beltsville, MD with offices in North America, Europe and Asia. For further information, please visit or call (800) 345-5572.

Forward-Looking Statement
This release contains “forward-looking” statements that are made pursuant to the Safe Harbor provision of the Private Securities Litigation Reform Act of 1995. These statements are predictive in nature, that depend upon or refer to future events or conditions or that include words such as “may,” “will,” “expects,” “projects,” “anticipates,” “estimates,” “believes,” “intends,” “plans,” “should,” “seeks,” and similar expressions. This press release contains forward-looking statements relating to, among other things, Vocus’ expectations and assumptions concerning future financial performance. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus’ filings with the Securities and Exchange Commission.

The risks and uncertainties referred to above include, but are not limited to, risks associated with possible fluctuations in our operating results and rate of growth, our history of operating losses, risks associated with acquisitions, including our ability to successfully integrate acquired businesses, risks associated with our foreign operations, interruptions or delays in our service or our web hosting, our business model, breach of our security measures, the emerging market in which we operate, our relatively limited operating history, our ability to hire, retain, and motivate our employees and manage our growth, competition, our ability to continue to release and gain customer acceptance of new and improved versions of our service, successful customer deployment and utilization of our services, fluctuations in the number of shares outstanding, foreign currency exchange rates and interest rates.

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Stacey Acevero
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