(PRWEB) January 10, 2012
Montreal-based Higher Education Marketing, a leading education Web marketing firm, is now offering a free social media audit to all new and existing clients. The firm increased its social media marketing services this year to help clients develop a comprehensive social media strategy plan that involves: effective profile setup on numerous social media platforms; consistent monitoring and engagement; and ongoing reputation management and branding.
A social media audit can measure the quality of a school’s current online presence on all its social media platforms (which would include the layout of their profiles and the specific features used, among other area). The audit will provide a competitive analysis and also gauge the level of engagement of followers/fans and the nature and tone of this engagement. With this info, schools can then develop a strategic plan to develop and share their online content, increase their social media voice, and decide what marketing channel would be most effective in help them attract and engage with prospective students.
Click here to find out more information about this new promotional offer or to request a free website audit from Higher Education Marketing.
Higher Education Marketing provides analytics-driven marketing solutions for career colleges, community colleges and universities. The firm specializes in Google Analytics, Education Lead Generation, Search Engine Optimization, Social Media Monitoring and engagement, Mobile and SMS Alerts and Pay Per Click Marketing, among other education marketing tactics and tools. It is a certified Google Adwords Partner.
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