Finance Chiefs and Healthcare - The CFO Alliance Community is Demonstrating Their Will to Lead in 2012

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The CFO Alliance Community is armed with dependable, routine financial analysis of healthcare plan utilization and cost drivers, proactive CFOs are implementing programs for 2012 that alter employee behaviors, make them more healthy and productive, and positively impact the top- and bottom-line performances of their respected companies.

Proactive CFOs are implementing programs that change employee behavior, make employees more healthy and productive, with the intent to positively impact their company's top and bottom line performance in 2012, says Mark Chronister, Principal, Mercer

The uncertainty and volatility tempering the start to 2012 offers Chief Financial Officers the opportunity to lead their companies through times of challenge and change. One of the key areas where CFOs are taking a more vocal and stronger leadership position is employee healthcare.

CFO Alliance Community Members already have circled March 26–28, 2012, on their calendars, when the Supreme Court justices will devote a record 5½ hours of oral argument to discuss the Affordable Care Act’s legality. The case matches the Obama administration against the National Federation of Independent Business and 26 states. Based on split lower-court decisions and the current roster of justices, predictions about the high court’s verdict — whether the law will be upheld, partially struck, or fully struck down — are all over the map.

The 2,600+ members and partners of The CFO Alliance community are demanding that their voices be heard on this issue before the March 26 hearings and are gathering together both face-to-face and online via Community Roundtables being held around the U.S. to craft their message to the high court.

By looking into healthcare’s future, The CFO Alliance Roundtables on healthcare reveal how companies are investing in ways that better prepare their businesses for healthcare’s global future. Many view healthcare’s many challenges as a supreme test of their own leadership.

“The PepsiCo–Hopkins deal is part of a trend we see accelerating across the country as employers struggle to rein in the cost of healthcare by aligning themselves with quality providers. The traditional PPO model has lost value as networks are essentially composed of ‘every provider’ as opposed to preferred providers. In this case, PepsiCo seeks to leverage its buying power through a direct deal with Hopkins,” says Steve Kelly, president/CEO of ELAP Services, Inc., a CFO Alliance partner and leading consultancy that protects employers acting as sponsors of self-funded health plans.

As the clock ticks closer to the March 26 hearings, expect an increasing and ever-present voice from CFOs and partners from around the U.S. who intend to be heard.

About The CFO Alliance:

Established in September of 2007 to promote connectivity through a professional community of over 2,600 leading financial executives, The CFO Alliance brings together the experience, knowledge, and collective wisdom of peers, subject matter experts, and academic authorities to enable senior financial leaders and decision-makers to be more effective and act with greater confidence throughout their career. By fostering relationships among those with common objectives, interests, opportunities, and challenges, financial leaders can make long-term investments in their companies and their careers through sharing expertise and gaining confidence in their roles. Based on the success of the initial Philadelphia-based chapter, the CFOA has established a national expansion, with a current presence in 12 U.S cities. For more information, please visit or follow The CFO Alliance Community on Twitter: @theCFOAlliance.

About ELAP Services, LLC.
ELAP protects employers acting as sponsors of self-funded health plans, and it also supports the TPA’s who administer these plans on behalf of employers. ELAP provides a clear-cut (outsourced) strategy to deal with the responsibilities of being a Plan Fiduciary.

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Nick Araco
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