As we enter 2012, we are surrounded by game-changing trends: content marketing, social media, and online video most promiment among them. Our goal is to select the very best thinking, case examples, and ideas and organize them all in one place.
Boston, Massachusetts (PRWEB) January 01, 2012
"Rich Content Daily" has made its official debut, offering a deep, continuously-updated, hand-crafted online resource for creators and users of rich, multimedia content for marketing and online learning. Edited by 20-year online content veteran Michael Kolowich, the website features the best and most current research, ideas, tools, tips, and thought leadership in the field of business content creation.
"As we enter 2012, we are surrounded by game-changing trends: content marketing, social media, and online video most prominent among them," said editor Michael Kolowich, who is also CEO of KnowledgeVision Systems. "These are converging in a perfect storm of rich content, and the number of new ideas, techniques, and tools can be overwhelming to many practitioners. Our goal at Rich Content Daily is to help select the very best thinking, case examples, and ideas and organize them all in one place."
Rich Content Daily is continuously updated by Kolowich and a small team of online content experts, hand-selecting the most ground-breaking articles from more than 100 sources. Each selection is posted to Twitter (@RichContentDly), and a free daily email message is posted to subscribers at 8am Eastern Time each weekday morning.
"The key is to strike a balance between being comprehensive in our coverage of the topic, while ensuring that each selection truly breaks new ground," said Kolowich. "We constantly ask ourselves whether an article is one of the ten to twelve most important items that content practioners should be reading on a given day."
During its "beta" period in December, Rich Content Daily has already assembed a formidable collection of articles from the leading thinkers in content marketing, online learning, and video marketing. This enables readers, once engaged by a topic, to "explore" an article further to find additional related material by other authors.
The website also contains a new blog, "Content Rich", which is authored by Kolowich and members of the team.
Kolowich, a former Emmy-winning TV news reporter in Boston, was the founder of ZDNet, founding publisher and columnist for Ziff-Davis' PC/Computing magazine, was president of AT&T New Media and of Individual Incorporated, the first internet content IPO, and co-founded NewsEdge. He is also a ten-time TELLY award winner for video marketing production.
Rich Content Daily may be found at http://www.RichContentDaily.com and may be followed on Twitter at @RichContentDly. It is sponsored by KnowledgeVision Systems, maker of the world's most powerful online presentation platform, which is used to create rich, interactive, online video content.