London, UK (PRWEB) January 10, 2012
China is expected to overtake the U.S. as the largest personal computer (PC) market in the short run, driven by the rise in internet usage, huge consumer base, rising income, accelerating urbanization and changing lifestyle, untapped market potential, reduction in import duties, growing consumer goods retailing, growing online retailing and growing computer education. Major challenges faced by the market players are the increased use of smartphones, rapid technology obsolescence, rapid price drops and low profit margins, challenges in overseas expansion and low IT spending.
New research report “Personal Computer Market in China 2012” drawn up by Netscribes has been recently published by Market Publishers Ltd.
Title: Personal Computer Market in China 2012
Published: January, 2012
Price: US$ 600
The report offers a comprehensive guide into China’s personal computer (PC) market, giving a granular description of the industry size in terms of transaction volume and its growth. Market drivers, challenges and trends are discussed in detail. The study thoroughly examines the competitive landscape of the Chinese PC industry, overviewing the financial health of the major domestic and foreign players along with the key business highlights. Furthermore, the government support policies in the 12th Five Year Plan, aimed at developing information technology to support the expansion and advancement of domestic PC market in the future, are also featured.
Computer types discussed in the report include: the desktop, laptop, notebook, sub-notebook, rugged PC, netbook, tablet PC and mobile PC devices.
Page 1: Executive Summary
Page 2: Introduction and usage
Page 3-4: Types of PCs
Page 5: Global PC Market – Overview, Rise in Global PC Shipments, Global PC Market Structure
Page 6: Domestic PC Market – Overview, Market Size and Growth, Personal Computer Sales – Q2 2011
Drivers & Challenges
Page 7: Summary
Page 8-14: Drivers
Page 15-18: Challenges
Page 16: 12th Five-Year Plan of China (2011-2015)
Page 17: Summary
Page 18-20: Key Trends
Page 21: Competition – Overview, Competitive Landscape – Market Share
Page 22: Domestic Competition Summary –Revenue and Profit
Page 23: Domestic Competition Summary –Revenue, Net Income and Market Capitalization
Page 24-28: Profile of Major Domestic Players in the Market
Page 25-38: Profile of Major Foreign Players in the Market
Page 39: Key Takeaways
More new market research reports by the publisher can be found at Netscribes page.