Wharton Digital Press’ “Brilliant Mistakes” Contest Enters Final Two Weeks for Submissions Describing Flubs that Jump-started Success

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Also Announced: Inc.com Added as Judge & Sponsor and New Prizes including Round trip Southwest Airlines Tickets

The “Brilliant Mistakes” Contest is inspired by Schoemaker’s new book, "Brilliant Mistakes: Finding Success on the Far Side of Failure"

The Wharton School of the University of Pennsylvania announces that less than two weeks remain for submissions to its Wharton Digital Press “Brilliant Mistakes” Contest which is offering prizes including round trip travel on Southwest Airlines, one week of Wharton Executive Education Coursework and public recognition of the winning entry. In a related development, the highly regarded entrepreneurship Web destination, Inc.com has joined the contest as Media Sponsor with an Inc editorial staff member the joining Wharton faculty including author Paul Schoemaker, PhD as a contest judge.

The “Brilliant Mistakes” Contest is inspired by Schoemaker’s new book, "Brilliant Mistakes: Finding Success on the Far Side of Failure" (Wharton Digital Press) in which he calls human errors “portals of discovery” that can help us “err our way to success.” The contest challenges managers, entrepreneurs and professionals to recognize a mis-step that led to unexpected opportunity. Examples from the book include Penicillin, the light bulb and the Harry Potter book series-- they each initially seemed like the result of wasted effort.

Submissions to the “Brilliant Mistakes” Contest are due by February 1, 2012 and can be made by visiting the contest site: http://wdp.wharton.upenn.edu/brilliant-mistakes-contest/. Entries should not exceed 300 words and should explain the positive result of the “mistake” and the significance of the subsequent changes.

About the Wharton School and Wharton Digital Press

The Wharton School of the University of Pennsylvania — founded in 1881 as the first collegiate business school — is recognized globally for intellectual leadership and ongoing innovation across every major discipline of business education. The most comprehensive source of business knowledge in the world, Wharton bridges research and practice through its broad engagement with the global business community. The School has 5,000 undergraduate, MBA, executive MBA, and doctoral students; more than 9,000 annual participants in executive education programs; and an alumni network of 88,000 graduates.

Wharton Digital Press was launched in collaboration with Knowledge@Wharton, by the Wharton School of the University of Pennsylvania, as an innovative all-digital publishing initiative that publishes relevant, accessible and empirically based business knowledge to readers wherever and whenever they need it.

Wharton Digital Press brings together communities of readers and authors committed to identifying and solving the critical problems business managers face today. Leveraging a wide range of cutting-edge digital technologies, Wharton Digital Press helps inspire authors to develop bold, insightful messages, and communicate in creative ways with their audiences. Managers and policy makers need new sources of innovative and practical knowledge that will enable them to deal with the problems of the present and the challenges of the future. Wharton Digital Press takes advantage of the Wharton School’s global presence to disseminate relevant business knowledge from the world’s leading experts to readers wherever and whenever they need it. Wharton Digital Press’s eBooks and print-on-demand books are distributed by Constellation, a service of the Perseus Books Group.

To request a digital galley of any Wharton Digital Press book, journalists should visit the WDP section of NetGalley’s site here: Wharton Digital Press NetGalley

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