Omaha , NE (PRWEB) January 11, 2012
According to a recent Gallup Poll, obesity and health related illness costs US companies more than $153 billion in lost productivity, revenue and health costs annually. Complete Nutrition, the nation’s leading health and weight loss supplement retailer and wellness consultants is hosting a city wide weight loss wellness challenge in Omaha to bring attention to this serious health and economic issue.
Complete Nutrition and Mayor Jim Suttle are challenging Omaha businesses to “Weight No More” and get ready to shed those pounds in a city-wide corporate weight loss and wellness challenge to take place among area businesses that have made a commitment to lose weight and get fit over 12 weeks of 2012. Complete Nutrition chose the January to April time period based on most individual’s desire to lose extra weight that may have been gained over the holiday season.
The Complete Nutrition “Weight No More” Wellness Challenge will allow the participating companies to field a team of competitors whose goal is to safely lose the largest amount of weight by percentage through a regimen of healthy meals, exercise, hydration and supplements over a 12 week period from January 23rd ending on April 16th, 2012.
Complete Nutrition president Ryan Zink came up with the idea for the competition to address the growing issue of obesity in the country and its effect on business and the economy. “Complete Nutrition prides itself on being the leading partner for our customers in weight loss and that starts with education around how to cure or prevent weight gain. We feel the Complete Nutrition ‘Weight No More’ Wellness Challenge will be an exciting step in our effort to help educate and motivate the Omaha community to look, feel, and perform better in 2012.”
Mayor Jim Suttle has named January 10, 2012, the announcement date of the competition, “Complete Nutrition ‘Weight No More’ Wellness Challenge Day” in the City of Omaha and will officially launch the event with the presentation of the Mayoral Proclamation at City Hall at 10AM on January 10, 2012. Mayor Suttle will invite all Omaha residents to join the area’s leading businesses in an effort to lose weight and get healthy in 2012. In making the proclamation Mayor Suttle said; “Obesity and health related issues cost American businesses over $153 billion annually in lost productivity and increased costs. Right now between 70-90 percent of health care spending comes from preventable health risks such as smoking, a lack of exercise, stress, obesity, high blood pressure, and high alcohol use. I have worked hard to encourage city employees to adopt healthy lifestyles which could significantly cut down on the City’s health care costs and I am excited that an Omaha company, Complete Nutrition, is bringing attention to this important issue. We wish our local businesses and their employees good luck in the competition and look forward to awarding the Grand Prize to the winning company.”
Each company will be assigned one of Complete Nutrition’s store staff coaches who will be responsible for all aspects of education, consultation and motivation for that company’s team. The coaches will conduct events at company locations to provide health and fitness tips and counseling throughout the competition which will be open to all company employees whether they choose to participate in the competition or not. In addition to its high quality and effective product line, Complete Nutrition is known for its experienced in-store consultants, nearly 70% of which are personal trainers and fitness consultants. Qualified staff and quality products are what have made Complete Nutrition one of the country’s fastest growing franchise businesses.
Competitors will participate in a supervised weigh-in process at the outset of the competition and report their weekly weight loss or gain via an independent online provider WeightLossWars.com which specializes in proprietary software to track and manage weight loss events and which will provide real time updates, statistics and standings for the competition. At the end of 12 weeks there will be a final “Weigh-Out” event where the Grand Prize winner will be announced and the $5,000 check presented to the Juvenile Obesity research organization by Complete Nutrition.
In addition to gaining city-wide bragging rights, the winning team will have a donation of $5,000 made in their name by Complete Nutrition to The the Alliance for a Healthier Generation which works to address one of the nation’s leading public health threats – childhood obesity. The goal of the Alliance is to reduce the prevalence of childhood obesity by 2015, and to empower kids nationwide to make healthy lifestyle choices. Founded in 2005 by the American Heart Association and the William J. Clinton Foundation, the Alliance works to positively affect the places that can make a difference in a child’s health; homes, schools, doctor’s offices and communities.
In celebration of the Complete Nutrition Weight No More Wellness Challenge, the company will offer all participating team members, employees of participating companies, as well as anyone else who comes into one of the five Complete Nutrition retail locations in the Omaha area and mentions the “Challenge”, a 31% discount off all Complete Nutrition products.
Complete Nutrition is based in Omaha and will premiere the event there in 2012 with plans to roll it out nationwide to its franchisees in 2013. Live Well Omaha is also involved with the initiative in a city where some two-thirds of the population is considered obese and which the Center for Disease Control and Prevention has listed at 182 out of 183 cities studied for good health.
Complete Nutrition congratulates the participating companies and applauds their commitment to fitness in 2012. There’s still room for additional companies to get involved and they can do so by contacting: Deb Gray of Complete Nutrition at 402 680 6020 or by email at dgray(at)completenutrition(dot)com.