Online Shopping Reaches All-Time High Allowing To Help More Animal Shelters and Rescue Organizations

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It's Easy, It's Free - Just Shop To Donate

Help Animals Every Time You Shop Online

With overall retail sales growing at just over 3.5%, online shopping added a sparkle to the season by rising 15% to over $35 billion, an all-time high. Amazon, Best Buy and eBay were the big-name winners, but smaller niche merchants also did well. Nine out of 10 retailers offered free shipping at some point during the holiday season, and Black Friday sales were launched up to three weeks early., a shop-to-donate-to-animal-charities mall featuring over 400 top-name and specialty online merchants, exceeded projections for 2011. “We are extremely pleased with the results because more animals will be helped,” says Chris Ruben, founder and CEO. “Over 350 shelters and rescue groups have registered with us since we launched last August, some already earning hundreds of dollars. One organization in Virginia, Tails High, earned over $1,000 in two months by shopping in our mall.”

In 2012, will continue to expand the number of shelters and animal welfare organizations, shoppers and web merchants. “The number of consumers researching and shopping online is steadily growing and will surpass 200 million by 2015”, says Ruben. “We want animal lovers to do all of their online shopping through because we offer them a wide array of quality merchants, and because their every purchase helps animals. All without registering, logging in or remembering a password. Just Shop to Donate!”

About is an online community where animal lovers can shop at hundreds of well-known merchants and service-providers while turning everyday purchases into contributions that directly benefit their chosen animal shelters, humane organizations or rescue groups.


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Chris Ruben
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