Snoring Isn't Sexy Founder Available for Comment and Analysis of Dental Sleep Medicine Break-throughs and Treatments

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Snoring Isn’t Sexy, a leading advocate for dentistry’s participation in the recognition and management of snoring and sleep apnea, announces availability of founder Laurence Barsh, DMD for comment and analysis of Dental Sleep Medicine break-throughs and treatments. Snoring Isn’t Sexy has been a leading advocate for dentists who screen for and provide treatment solutions (in conjunction with sleep physicians) for snoring and sleep apnea and for those patients who cannot tolerate CPAP. The company’s web site, provides up-to-date information on snoring and sleep apnea, dentistry’s responsibilities in the recognition and management of sleep-breathing disorders, interaction with physicians and how to choose a dentist qualified to provide treatment.

Snoring Isn't Sexy

Dentistry has stepped up to help patients who snore and have sleep apnea, by expanding the dental practice to include oral appliance therapy by well-qualified dentists.

It took decades of trend research to figure this one out, but it couldn't have been more apparent all along. A good night's sleep is credited for maintaining a healthy weight (and not solely because you have energy to exercise), avoiding disease, looking good, and feeling happy. To borrow a figure of speech from the world of fashion: Sleep is the "new black."

But, for folks who suffer from Obstructive Sleep Apnea - or share a bed with someone who does - a good night's sleep is something they think they can only dream about. What they probably don't know is that their dentist might be able to help them realize their dream. Specially-trained dentists can make a custom-fitted oral appliance, not unlike a sports mouth-guard, for the apneic patient to wear at night. This appliance has been effective for some patients who cannot tolerate their CPAP (continuous positive air pressure) device, or who travel frequently and need a portable device.

"American society has never been so bombarded by editorial and advertising content related to quality sleep, and the reason is that Americans are sleep-deprived and desperate for solutions," says Laurence Barsh, DMD, founder of Snoring Isn't Sexy and Quietsleep. "Dentistry has stepped up to help patients who snore and have sleep apnea, by expanding the dental practice to include oral appliance therapy by well-qualified dentists," says Barsh.

About Dr. Barsh

Dr. Barsh has been involved with dental sleep medicine since the early 1990s. He has lectured to the students at Harvard School of Dental Medicine and at dental meetings in the United States and abroad on dentistry's role in the recognition and management of sleep breathing disorders and on oral appliance therapy. Dr. Barsh has published numerous articles in both trade and scientific journals on dental sleep medicine and is currently on the Editorial Board of the journal Sleep and Breathing. During his career, Dr. Barsh was Assistant Clinical Professor of Operative Dentistry and Assistant Clinical Professor of Oral Diagnosis and Radiology at Harvard School of Dental Medicine, published numerous scientific articles and lectured in the United States and abroad on various subjects in dentistry and authored a text entitled Dental Treatment Planning for the Adult Patient.

About Snoring Isn't Sexy, LLC

Snoring Isn't Sexy, LLC was founded in 2008 by Laurence I. Barsh, DMD, a dentist who has been involved with sleep medicine since 1992 and who now devotes full time to educating the public about dentistry's role and responsibility in the recognition and management of snoring and sleep apnea. Dr. Barsh and the dentists associated with Snoring Isn't Sexy, LLC feel strongly that management of sleep-breathing disorders is a shared responsibility of both the medical and dental professions.

Snoring Isn't Sexy, LLC consists of independently owned and operated affiliated offices. Visit for a directory of all participating dentists.


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