Aspen, Colorado and Charlottetown, Prince Edward Island. (PRWEB) January 16, 2012
Aspen Skiing Company (“Aspen/Snowmass”) today announced a new partnership with ScreenScape Networks (“ScreenScape”) the leading provider of community-based digital signage solutions. Using ScreenScape, Aspen/Snowmass will develop its own place-based media network to provide rich media content, promotional messages, news, weather and other information to locations throughout the resort area. ScreenScape is a fast-growing community-based digital signage platform and key enabler of place-based media. The software-as-a-service (SaaS) platform helps businesses engage audiences inside real locations using Internet-enabled digital displays. “We made the decision to go with ScreenScape because we wanted to speak more effectively to our customers in the right place and at the right time,” said Jeff Hanle, Director of Public Relations, Aspen Skiing Company. “ScreenScape allows for a timely and easy to execute coordination of messaging at the many physical sites within our organization.”
“To Aspen/Snowmass, ScreenScape provides a cost effective, high-quality way to extend their promotional reach,” said Kevin Dwyer, CEO of ScreenScape. “They join a dynamic skiing and recreation community already using ScreenScape that includes ski areas, resorts, athletic clubs, pubs, retailers, and leading brands.”
About Aspen/Snowmass Aspen Skiing Company operates the four mountains in the Aspen/Snowmass area - Snowmass, Aspen Mountain, Aspen Highlands and Buttermilk - as well as the award-winning Ski & Snowboard Schools of Aspen/Snowmass. The area offers unparalleled nightlife and off-slope activities as well. Aspen/Snowmass is accessible by two of the most convenient airports in the mountains – Aspen/Pitkin County Airport (ASE) (3 miles from Aspen) and Eagle County Airport (EGE) (70 miles from Aspen).
For more information on Aspen Skiing Company, please call 800-525-6200 or 970-925-1220, or visit the company’s website at http://www.aspensnowmass.com.
About ScreenScape Networks ScreenScape is an online service for engaging audiences in the real world. By offering a repository of community-shared content and a pool of targeted sales and marketing opportunities ScreenScape makes place-based media easier and more affordable to deliver and more effective as a tool for engaging with today’s connected consumer.
For more information, please contact: ScreenScape Networks Inc. 902.368.1975 | screenscape(at)screenscape(dot)net | http://screenscape.net P.O. Box 291, 137 Queen Street, Suite 204 Charlottetown, PE C1A 7K4 Canada