IFX Online Announces Hiring of Skilled Franchise Professional to Vice President of Client Services

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Former Tasti D-Lite VP Franchising Nikki Sells Joins IFX to Head Up Client Services Division

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With almost 30 years of experience in franchising, Sells brings a strong entrepreneurial background to IFX.

Leading applications provider and strategic consulting firm for organizations and suppliers in the franchise channel, IFX Online announces the addition of Nikki Sells, CFE as Vice President of Client Services. With almost 30 years of experience in franchising, Sells brings a strong entrepreneurial background to IFX. Prior to joining IFX, Sells was the Vice President of Franchise Development at Tasti D-Lite, where she was responsible for overseeing and spearheading the development of the United States network for the past four years.

Sells will be an integral part of IFX as Vice President of Client Services. Sells will work with current and new clients as well as manage IFX’s new FranBrag™ program, a social marketing tool that allows organizations to expand their social media reach. Sells gained most of her experience having worked with Express Personnel Services holding several positions including franchise owner, Regional Developer and Vice President of Franchising.

“I have known Nikki for years and have always admired her tenacity and love for the franchise industry. Nikki’s extensive experience as both a franchiser and franchisee will strengthen IFX's Client Services Division immensely,” says IFX’s CEO Dan Martin, CFE. “Nikki possesses an all-encompassing view on all things franchise which we are confident will take our company to the next level.”

“The move to IFX is a natural transition in my career,” says Sells. “At IFX, I will be able to perfectly blend all of the relationships I have garnered over the years as both a franchiser and as a franchisee.”

Sells will begin her new position at IFX on January 30, 2012. Sells was a founding member of IFA's Franchisee Advisory Council and served as chairperson in 1997. She served on the IFA Board of Directors for seven years and as chair of the Marketing/PR Committee for six years. Sells currently sits on the ICFE Board of Governors. Additionally, she received the IFA’s prestigious Bonny LeVine Award in 2005 and is only one of 17 women to have honored with this distinction.

About IFX International, Inc.
IFX International, Inc., is the leading applications service provider for franchisor-franchisee communications systems. Since debuting its Intranet system in 1996, IFX has developed and successfully implemented fully-hosted systems for more than 350 franchise organizations servicing over 30,000 franchisees in 23 countries. For more information about IFX, please visit http://www.ifxonline.com.


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