CPumpianPR and Team Win 2011 Florida Redevelopment Agency Award

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Digital Expansion Front and Center for CPumpianPR clients

Wary clients are losing out. The elephant is digital: social networking, online marketing features and universal branding concepts. We encourage experimentation while engaging with traditional PR tactics.

CPumpianPR and team wins the highly coveted Florida Redevelopment Agency award for marketing/communications for the City of Dania Beach CRA (Community Redevelopment Agency) for 2011. Website creation and writing showcased the Dania Beach CRA as progressive and innovative while retaining their root value and feel. The campaign essential was local know how and intuit for Dania Beach direction in development and expansion.

CPumpianPR wrote the Hallandale Beach Area Chamber of Commerce website. A banner pole program is in the works offering advertising opportunities for local business. CPumpianPR is acting as design coordinator and facilitator for this project. A survey questionnaire for locals will also be a part of the ongoing process forging strong working relationships with local and county government.

Red Mango Frozen Yogurt and Smoothies, (#1 Zagat rated frozen yogurt), uses local boutique firm CPumpianPR to launch their South Beach store. "Local Knows Best" proves a winner. Opening events featured partner alliances for the multi faceted population. A strong digital campaign with people friendly promotions made the opening a hit. Ongoing social media tracking and promos continue to grow the company presence in this highly competitive market.

Eduardo Montes-Bradley is working on research documentaries for UVA'S School of Medicine. He is also documenting writers for the Brazilian embassy in DC as a showcase of the nation's work. EMB gets the story across in a creative and strong messge. He continue to focus on his internationally recognized Heritage Film Project.

IDEA and SM Groupe, international firms are ramping up their local business. CPumpianPR, in a B2B capacity, is expanding their reach into S Florida community. Rebuilding Haiti, designing charter schools and orphanages, city master plans and other worldwide projects put them at the forefront of innovative design.

SM Groupe is a leader in environmental planning. Their designs incorporate LEED and Smart Growth factors such as heated sidewalks, pneumatic city trash disposal systems and vertical condo/hotels featuring high rise parking spaces.

CPumpianPR was hired by the Broward Table Tennis Club to stage the grand opening event in their new space in Dania Beach. The club is the center for pro/am coaching, tournament and international and local championship play. Owned by Terese Terranova, Olympian Gold Medalist, Hall of Famer coach husband Marty Prager and partners, the BTTC has spearheaded table tennis revival throughout the USA.

"The Little Pink Purse of Courage" book written by Patricia Edwards for newly diagnosed breast cancer patients is a much needed aid for first time doctor visits. Talking the patient through the various cancer treatments and proposed scope of medications and procedures, the book is a treasure of advice on what to ask the physician. Presented in notebook form, this working tablet is a take along guide for the patient and is recognized by doctors as a good accompaniment for medical appointments.

"It's not what you say, it's what they hear"....

CPumpianPR (http://www.CPumpianPR.com) is a boutique shop specializing in personal attention to clients. Preferred marketing pr products include business strategy, B2B intros, branding and promotion using digital resources. We are a local company with experience in corporate partnerships and individual needs. Contact Carole(at)CPumpianPR(dot)com for further information.


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Carole Pumpian

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