We’re fighting against companies who care only about profits and show customers photos of size zero women in their lingerie.
Baltimore, MD (PRWEB) January 24, 2012
Online retailer AboutCurves.com, a provider of plus size lingerie and accessories, is seeking aspiring plus-size models to help spread the message of size acceptance and beauty at any size throughout the fashion industry.
An upcoming photo shoot for the lingerie retailer will show off a wide variety of new plus size lingerie products. These photo shoots allow the retailer to challenge the idea that women have to fit into a certain mold in order to be attractive and that women of varying body types have limited options with respect to lingerie.
"We hold our own photo shoots because we think it’s so important that our customers can visualize what they would look like in our products," says KC Culver, one of the company co-founders. "For that reason, we choose models with a variety of body types. We’re fighting against companies who care only about profits and show customers photos of size zero women in their lingerie."
The date for the shoot has yet to be determined, but the location has already been decided upon and will take place in Maryland. Models who depict real plus size women are encouraged to contact the retailer about this open audition by calling 1-877-CURVY ME (1-877-287-8963) or emailing customercare(at)aboutcurves(dot)com.
The plus size models of Aboutcurves.com are size 16-22 and are working women with families and real lives. About Curves Plus Size Lingerie uses models of varying body types allowing users multiple views of their product on models with different assets and body shapes.
Anyone attempting to participate should be prepared to divulge information including of age, contact information, a photo, and a description about why the applicant feels like she would be ideal model plus size lingerie for AboutCurves.com and represent real plus size women.
The company carried out a similar photo shoot in the Summer of 2010, which was filmed and later featured on Women’s Entertainment Television, that offers a glimpse at what an About Curves Plus Size Lingerie photo shoot involves.
About Curves was established in 2001 by Robin Bryan-Culver and KC Culver, a mother-daughter duo who were frustrated with the lack of options for plus size lingerie as well as the misrepresentation of plus size women within the fashion industry. About Curves Plus Size Lingerie was founded with the intent of providing lingerie and accessories to address the need for viable options for woman of sizes that have been generally ignored by the majority of the fashion industry.
Using a process that ensures quality and comfort for all potential customers of AboutCurves.com, the company ensures that real women everywhere will be comfortable and confident, no matter what kind of lingerie they purchase.
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