This product fits in so well with our product strategy for bringing affordable, stylish and healthy makeup, clothing and accessories to our shoppers.
New York, NY (PRWEB) January 19, 2012
EcoPlum, the green shopping rewards site, unveiled Ferro Cosmetics, an eco mineral makeup line, in its e-boutique today. With Ferro, EcoPlum reaffirms its commitment to sell only the best in safe cosmetics and eco friendly personal care products, consistent with the high standards set and achieved by both companies. Ferro embodies glamour and a focus on the environment.
Ferro Cosmetics is a 100% pure mineral, earth derived, natural makeup line, with product categories that include: ultimate and radiance foundations, glow bronzers, 3-way blushes, eye candy shadows, eye primers, and most recently, lip glosses. Founded by Celebrity Makeup Artist Krissy Ferro, Ferro signed the Compact for Safe Cosmetics and earned elite “Champion Status” with The Campaign for Safe Cosmetics. The company does not use fillers, parabens, preservatives, artificial dyes, talc, fragrance, or any other toxic and harmful ingredients. Every single ingredient, in every product, is documented and monitored in the Campaign’s “Skin Deep” database.
EcoPlum, as a Green America approved business, provides extensive disclosure of ingredients in the products it sells in its online shop.
Gia Machlin, CEO and Founder of EcoPlum exclaimed, “Ferro Cosmetics is the perfect choice for women who want to look glamorous, or just day-to-day natural, with its completely safe and natural makeup line. This product fits in so well with our product strategy for bringing affordable, stylish and healthy makeup, clothing and accessories to our shoppers.”
Krissy Ferro added, “Our celebrity makeup artists love using Ferro Cosmetics on their clients so we are thrilled that by selling on EcoPlum, Ferro will be available to a broader segment of working women and moms across the country.”
EcoPlum is a green shopping rewards site that carries stylish eco friendly cosmetics and beauty products, clothing, fair trade jewelry, accessories, and other green personal and household products. Every purchase at EcoPlum Online earns EcoChipz rewards points. This unique loyalty program encourages the continued purchasing of environmentally friendly products, with earned discounts and coupons. Customers may also convert their points into donations to a number of environmental organizations.
Ferro Cosmetics is a woman owned family business. Formulated, manufactured, packaged, and sourced in the USA, the line includes foundations, blush, and a dazzling array of eye shadow colors. Mineral makeup is comprised of pulverized, crushed mineral rocks and clays, purified and mixed in unique formulas developed by Ferro.
EcoPlum is the green shopping rewards site with eco friendly products and green living ideas that makes it fun, easy and rewarding to go green. Under its loyalty program, buying green at EcoPlum online earns EcoChipz rewards points, good for coupons in its shop or donations to environmental causes. Stylish and unique green products are carefully selected from vendors who earn third party sustainability certification, carry notable eco-labels, or make products primarily from recycled materials. EcoPlum’s mission is to foster environmental stewardship by informing, empowering and inspiring a community of people to be conscious of their daily habits, purchases, and impact on the world’s limited resources. A trusted source for information on how to be green, EcoPlum earned the coveted Green America Business Seal of Approval in 2011, providing the highest tier “Gold Approved Member” status online at GreenPages.org. More information about EcoPlum, Where it Pays to Buy Green®, is available at http://www.ecoplum.com, via info(at)ecoplum(dot)com, on Facebook, and on Twitter @ecoplum.
About Ferro Cosmetics
Ferro Cosmetics Inc. was founded in 1997 by cosmetologist and celebrity make-up artist, Krissy Ferro. Her goal was to create a customized product line that catered directly to women’s needs, and offered a solution to skin sensitivity and irritation issues. Ferro Cosmetics is a hybrid of cosmetics and skin care and only uses natural ingredients that beautify, soothe, and nourish the skin. The product line includes a variety of foundations, blushes, bronzers, veils, eye candy, brushes and other tools, lip glosses, and eye primers, in a wide assortment of colors, and are available nationwide in select salons and specialty stores for a MSRP of $9.00 - $40.00. Visit https://www.ferrocosmetics.com/ for more information.