Chicago, IL (PRWEB) January 21, 2012
Clopton Capital is a Chicago-based commercial mortgage provider that is currently marketing heavily to business owners and commercial property owners in an attempt to encourage them to refinance their commercial mortgages. The firm believes doing so would be mutually beneficial and benefit the American economy as a whole. Today the firm released their first video to promote commercial mortgages and did so as a means to bring more attention to their press releases and to increase the amount of time the average user spends viewing the firm's website. Clopton Capital feels that expanding into multimedia will give their future clients the impression that they are company focused on utilizing superior technology in being far more efficient than their competitors.
"The video I created is meant to inspire a certain sense of dread about the growing reality that 9% unemployment and tight commercial credit markets have been the reality for years and will likely be for years to come. At the end of the short video it emphasizes that America needs commercial capital to turn our economic situation around and roughly one second later the name 'Clopton Capital' is flashed on the screen. The idea of this video is to equate our direct commercial mortgage conduit interest rates of 3.5% as being the solution to many of America's economic issues", said Eric Smith of the video. Eric Smith is the head of marketing for Clopton Capital.
The firm's future plans involve releasing numerous short educational tutorials on how commercial credit ratings work and the inner workings of Clopton Capital's headquarters in Chicago, IL. Anyone commercial real estate owners our business owners who are interested in business loans, commercial mortgages, or commercial mortgage refinancing are urged by the firm to contact them at 866.647.1650 or via the contact form on their website, CloptonCapital.com.