The retreat will provide a tremendous amount of value, particularly in the marketing automation and content marketing arenas and is an essential event for marketers.
Austin, TX (PRWEB) January 25, 2012
Manticore Technology, the trusted provider of easy-to-use, powerful, marketing automation solutions, today announced it will sponsor the 2nd Annual Content Marketing Retreat on January 26-27, 2012. This year’s retreat, held at the Langley Center for New Media in Langley, Washington, is focused on the building blocks of content marketing and is designed for experts in a variety of marketing related fields to share valuable insight into the essentials of B2B and B2C marketing.
“We are thrilled to be sponsoring this key marketing event,” said Jeff Erramouspe, President of Manticore Technology, “The retreat will provide a tremendous amount of value, particularly in the marketing automation and content marketing arenas and is an essential event for marketers.”
The Content Marketing Retreat provides attendees with an insightful overview, followed by an in-depth look into specific areas surrounding content marketing. Broken up into 15-minute presentations, day one of the retreat will highlight the processes and challenges revolving around content marketing and the content marketing cycle. On the following day, the agenda will include six one-hour breakout sessions in order to provide and demonstrate useful tools, services, and approaches designed to solve the many obstacles marketers, sales representatives, and PR professionals must overcome.
In addition to providing sponsorship, Manticore Technology will also be providing an expert speaker. Jeff Erramouspe will be featured in a 15-minute presentation on day one and a one-hour breakout session on day two of the Retreat, discussing the importance of content marketing in the buying process. He will look at the best strategies in which to manage leads through the marketing funnel and the ways in which the Manticore platform can aid in content marketing and lead nurturing.
For the latest best practices on Marketing Automation, visit the Manticore Technology blog at: http://blog.manticoretechnology.com.
About Manticore Technology
Manticore Technology enables organizations to build relationships with buyers by consistently delivering the right message to the right person, at the right time. Our marketing automation platform helps marketers digitally communicate with leads in a personal and effective way throughout their entire buying cycle, while delivering invaluable insight to sales improving interactions and lead-to-close ratios. Manticore Technology has enterprise customers around the globe, including, UPS, Sharebuilder 401(k) and Yamaha. For more information please visit the company's web site at http://www.manticoretechnology.com or call (512) 241-3780.